Adam, Joanna, and Zach react to a recent op-ed claiming to offer suggestions to the struggling wine industry, an op-end that dismisses the vast majority of wine drinkers as just looking for a cheap, pleasant buzz. In tough times in particular, isn't it important to celebrate self-identifying wine lovers, no matter what wine they prefer? Please remember to subscribe to, rate, and review VinePair on Apple Podcasts, Spotify, or wherever you get your episodes, and send any questions, comments, critiques, or suggestions to podcast@vinepair.com. Thanks for listening, and be well.

Zach is reading: How Ultramarine Became California’s Cult Sparkling Wine

Joanna is reading: We Asked 12 Bartenders: What’s the Most Underrated Cheap Bourbon?

Adam is reading: Too Old to Be New, Too New to Be Old: Not-Quite-Legacy Bars and Their Struggle to Stay Relevant

Instagram: @adamteeter, @jcsciarrino, @zgeballe, @vinepair

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