Episode Description:
Todd Busler is the CEO of Champify, a sales intelligence platform helping teams build pipeline through champion and user tracking.
Before Champify, Todd was a founding AE at Heap, scaling the company from $300K to $40M in ARR over six years. He started his career as one of the first 10 sellers at Square after working as a sales engineer at SAP, and spent time in venture capital at Unusual Ventures leading go-to-market operations.
He joined us to talk all things 0 to 1 sales, how to choose your next GTM opp, the pros/cons of VC vs. operator, and plenty of other topics that touch on the intersection of GTM + AI + startups.
Discussed in this episode:
Episode Highlights:
(00:00) Standing Out: How to Get Hired at Hot Startups
(09:00) Navigating Career Decisions with Intention
(18:09) The Transition to Venture Capital at Unusual
(26:47) The Future of Sales: AI, Personalization, and Dead Tactics
(29:54) Exploring the Path from VC Back to Operating
(32:32) The Challenges of 0-1 Sales and Building Pipeline
(34:56) Building Champify: Product Insights and GTM Strategy
(39:28) Effective Strategies for Booking Meetings in 2025
(42:17) Leveraging AI in Modern Sales Organizations
(53:58) Personal Growth, Community, and Tribe Mentality in Business
About VibeScaling Podcast:
The VibeScaling podcast interviews GTM leaders and investors at top AI startups and early-stage companies.
Every week, host Chris Balestras, partner @ VibeScaling (an advisory, recruiting, investing, & media firm for seed through series D AI-natives) sits down with operators from the fastest-growing AI natives and SaaS companies to break down what's actually working in go-to-market today.
No fluff, no theory - just honest, tactical insights from people in the trenches building the next generation of AI breakouts.
About VibeScaling:
VibeScaling is an advisory, recruiting, investing, & media firm for seed through series D AI-natives scaling from 0 to $100M ARR.
Where to Find VibeScaling: