From Biochemistry to Billions — Engineering Smarter, Data-Driven Marketing Systems In this week’s episode, Sacha sits down with Justin Rashidi, Co-Founder and Chief Strategy Officer at SeedX, to explore how an engineer’s mindset can eliminate waste and unlock real business growth. From pivoting out of medicine to leading a multi-million-dollar consultancy that’s generated over $1B in client revenue, Justin breaks down what it means to make marketing scientific again—rooted in data, not hype. ...
All content for Uncomplicated Marketing is the property of Sacha and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
From Biochemistry to Billions — Engineering Smarter, Data-Driven Marketing Systems In this week’s episode, Sacha sits down with Justin Rashidi, Co-Founder and Chief Strategy Officer at SeedX, to explore how an engineer’s mindset can eliminate waste and unlock real business growth. From pivoting out of medicine to leading a multi-million-dollar consultancy that’s generated over $1B in client revenue, Justin breaks down what it means to make marketing scientific again—rooted in data, not hype. ...
#65 - Why Bad Implementations Kill Good Tech — and How to Fix It
Uncomplicated Marketing
48 minutes
2 months ago
#65 - Why Bad Implementations Kill Good Tech — and How to Fix It
From Strategy to Execution — Rob Smith on Unlocking Digital Transformation In this episode, I sit down with Rob Smith — founder of Fractional Digital, strategic advisor, and fractional CMO — to unpack what digital transformation really means for mid-sized businesses and manufacturers. With a career spanning 3M, global marketing ops, and building four companies of his own, Rob has seen firsthand how companies waste millions chasing tools without a strategy. We cover: Why transformation fails w...
Uncomplicated Marketing
From Biochemistry to Billions — Engineering Smarter, Data-Driven Marketing Systems In this week’s episode, Sacha sits down with Justin Rashidi, Co-Founder and Chief Strategy Officer at SeedX, to explore how an engineer’s mindset can eliminate waste and unlock real business growth. From pivoting out of medicine to leading a multi-million-dollar consultancy that’s generated over $1B in client revenue, Justin breaks down what it means to make marketing scientific again—rooted in data, not hype. ...
