In this episode of the 'Typisch Joost' podcast at the 4me Connect event in Amsterdam, the guest is Valentina Subbotina from Basic Fit. Valentina, a product owner for Basic Fit's 4me team, discusses how they are implementing 4me across various departments, including IT, facilities, HR, finance, and marketing. She highlights the challenges they face in making it easier for users to select the correct service and improving user experience.

Valentina also touches on the importance of integrations with suppliers' systems to ensure smooth operations. Her personal challenge is to measure how often support teams need to change service instances, indicating incorrect service selection. Valentina is at the event seeking inspiration and to learn more about enhancing their use of 4me.