Discoveries can make a lot of money, so can you enhance the discovery process with more money? In this episode of Two Guys on Your Head, Dr. Art Markman, Dr. Bob Duke, and Rebecca McInroy explore a new study that examines this exact question.

When our actions hurt someone or lead to a bad outcome, it can be uncomfortable to acknowledge that we’re at fault, yet as Dr. Art Markman, Dr. Bob Duke, and Rebecca McInroy explore in this episode of Two Guys on Your Head, taking responsibility for our actions can yield long-term psychological benefits we shouldn’t overlook.

We all know someone who seems to dislike everyone, until they decide they like you. But what happens next? In this episode of Two Guys on Your Head, Dr. Art Markman, Dr. Bob Duke, and Rebecca McInroy explore the psychology behind people who hate everyone.

The way we dress can say a lot about who we are, especially when it comes to rank. In this episode of Two Guys on Your Head, Dr. Art Markman, Dr. Bob Duke, and Rebecca McInroy explore how what we wear conveys our agency, power, and autonomy.

The way we dress, whether to stand out or blend in, can say a lot about who we are. But what influences that choice? In this episode of Two Guys on Your Head, Dr. Art Markman, Dr. Bob Duke, and Rebecca McInroy explore how uniforms can shape our identity, behavior, and sense of belonging, and […]

What we wear not only expresses who we are, it also shapes how we see and interpret the world around us. In this episode of Two Guys on Your Head, Dr. Art Markman, Dr. Bob Duke, and Rebecca McInroy explore the surprising psychology of style.

Turns out that understanding the why and how of play in our everyday lives is a serious business, and a lot of fun! In this episode of Two Guys on Your Head,  Rebecca McInroy, Art Markman, and Bob Duke join Alison Preston, Kirk Lynn, and Sarah Abraham from a special presentation at the Texas Science Festival on the psychology, science, and performance of play! Listen to […]

You don’t need to be wildly witty or irresistibly charming to give a great talk; you just need to be yourself. In this episode of Two Guys on Your Head, Dr. Art Markman and Dr. Bob Duke share why authenticity matters most, along with a few practical tips that can take your speaking skills to […]

How do you bring human-centered design into systems that weren’t built with humans in mind?In this episode of Two Guys on Your Head, Dr. Art Markman, Dr. Bob Duke, and Rebecca McInroy explore how small, thoughtful changes, even in complex, rigid systems, can prevent problems and demonstrate that people matter.

Have you ever been forced to sit through hours of training because someone in another department made a mistake that has nothing to do with you? This “fire hose” approach that organizations sometimes take to address problems is surprisingly common. In our first episode of a series on the psychology of human-centered design,  Two Guys […]

If threatening punishment is not an effective way to change behavior or motivate people, why do we continue to do it? In this episode of Two Guys on Your Head, Dr. Art Markman, Dr. Bob Duke, and Rebecca McInroy wrap up their exploration of the psychology of punishment by examining why we rely on threats and why they still […]

Not all punishment is created equal. While punishment can serve many purposes, it’s not always effective when it comes to changing behavior, especially if the goal is simply to avoid getting punished. In this episode of Two Guys on Your Head, Dr. Art Markman, Dr. Bob Duke, and Rebecca McInroy continue their exploration of the psychology of punishment, focusing […]

In the moment, threatening punishment to see behavior change might seem like a good idea, but does it work? It turns out it depends on your goal. In this episode of Two Guys on Your Head, Dr. Art Markman, Dr. Bob Duke, and Rebecca McInroy talk about the psychology of punishment and reveal why scolding, […]

It can be frustrating to be in conversations that get you nowhere, often because one party knows what they want already and is not interested in hearing the other side. In this episode of Two Guys on Your Head, Dr. Art Markman, Dr. Bob Duke, and Rebecca McInroy explore the all too common practice of […]

Our culture, personal reflection, and life experiences shape how we understand our value within larger systems, and this, in turn, affects how we see our role in creating change. In the third and final installment in our Two Guys on Your Head series on the psychology of apathy, Dr. Art Markman, Dr. Bob Duke, and […]

When the weight of the world feels overwhelming, tuning out can feel like the only option. But what happens when apathy becomes a habit, and how do we break free from it? In this episode, the second in our Two Guys on Your Head series on the psychology of apathy, Dr. Art Markman, Dr. Bob […]

When life feels like a nonstop barrage of problems we can’t fix, it’s natural to want to shut down. But apathy doesn’t make the problems go away, and it can leave us feeling even more stuck. In this episode—the first in our Two Guys on Your Head series on the psychology of apathy—Dr. Art Markman […]

Spring is in the air in Austin, Texas, and on this episode of Two Guys on Your Head, Art Markman and Bob Duke talk about why–psychologically–it’s important to enjoy the beauty of this moment.

Conversations change our minds. In this episode of Two Guys on Your Head, Art Markman and Bob Duke explore the psychology of why and how that happens.

Emotions are sometimes good to listen to when you’re trying to make a decision, but sometimes, they’re not so good. However, as Dr. Art Markman and Dr. Bob Duke explore in this episode of Two Guys on Your Head, the more you know about how your brain works and what certain feelings may indicate, the more tools you have […]