Send us a text What if lending felt personal, clear, and even a little fun? We sit down with Michael Fithian, founder and CEO of Lone Inc., and Connor Durant to unpack how an AI-powered, direct-to-consumer lender wins the old-fashioned way: by building real relationships, mastering the phone, and obsessing over client experience. No fluff—just systems, habits, and mindset from people who’ve seen 2005’s boom, survived 2008’s crash, and are thriving in a tougher cycle. Michael shares the origi...
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