
In this video, I reveal Goli’s creator playbook and show how top TikTok Shop brands use incentives and group challenges to keep creators posting nonstop and growing GMV.
I break down the most effective strategies, including GMV-based rewards, performance tiers, team competitions, scoreboards, and hype prizes like Lamborghinis and penthouses.
You’ll see how brands leverage affiliate workflows, community building, and mission-driven incentives to motivate creators, boost retention, and drive real results on TikTok Shop.
I share real examples from seven-figure brands, actionable systems for scaling creator outreach, and insider tips for maximizing affiliate performance and brand loyalty.