In this episode, Lois sits down with Charlotte Craig, a renowned TikTok influencer and the founder of "Socials Sorted," a leading social media management company. -Charlotte Craig has been at the forefront of the digital revolution, harnessing the power of social media to create captivating content and build an engaged community. With her expertise in content creation, strategy, and audience engagement, she has mastered the art of navigating the highs and lows that come with going viral.-As a TikTok influencer, Charlotte has experienced firsthand the exhilarating journey of having her content explode, garnering millions of views and followers overnight. She understands the immense opportunities and challenges that arise when the spotlight shines brightly on your digital presence.-In this thought-provoking episode, Charlotte candidly shares her personal stories, providing valuable perspectives on how to navigate the unpredictable nature of social media fame. She delves into the highs and lows, the pressures and expectations, the moments of creativity and the challenges of authenticity.-Charlottes Socials: @fullcharcraig Lois' Socials @thrivewithlois.co