Teaching yoga is a practice—and sometimes a reckoning. Join Brea Johnson for honest, heart-centred (and occasionally spicy) conversations on sustainable teaching, culty yoga culture, inclusivity, and what it really takes to teach yoga in today’s world.
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Teaching yoga is a practice—and sometimes a reckoning. Join Brea Johnson for honest, heart-centred (and occasionally spicy) conversations on sustainable teaching, culty yoga culture, inclusivity, and what it really takes to teach yoga in today’s world.
Why We’re Building Community on YouTube (Not Chasing Likes on Instagram)
The Yoga Teacher Podcast
47 minutes
6 days ago
Why We’re Building Community on YouTube (Not Chasing Likes on Instagram)
Yoga teachers: if you’re tired of posting reels and wondering why followers don’t turn into students, this video is for you. In this conversation we share why we’ve shifted from Instagram to YouTube and podcasting, how long-form content supports a sustainable teaching business, and what “community” really means for online yoga in 2025.
In this video you’ll learn:
Why Instagram’s content model started working against us
How YouTube rewards longevity and community over rapid clicks
What platform strategy looks like for a yoga teacher-business
How to pick the right platform (and let go of the rest)
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Ula's Substack
The Yoga Teacher Podcast
Teaching yoga is a practice—and sometimes a reckoning. Join Brea Johnson for honest, heart-centred (and occasionally spicy) conversations on sustainable teaching, culty yoga culture, inclusivity, and what it really takes to teach yoga in today’s world.
