Episode 174: Frame the Customer’s Problem

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The Weekly Sales Meeting Podcast

CD Media Consulting, LLC

174 episodes

6 days ago

Front-line media sales wisdom for main street sellers

chrisfleming.substack.com

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Front-line media sales wisdom for main street sellers

chrisfleming.substack.com

Hosted on Acast. See acast.com/privacy for more information.

Episode 174: Frame the Customer’s Problem

The Weekly Sales Meeting Podcast

12 minutes 9 seconds

6 days ago

Episode 174: Frame the Customer’s Problem

Too many sellers jump straight to pitching before they even define the problem. If you frame the customer’s challenge first, you build trust, credibility, and urgency. And it is an urgency that is not manufactured.

Hosted on Acast. See acast.com/privacy for more information.