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Marketing at the Speed of Disruption: Rob Garf VP Industry Strategy at Cordial on Data, Trust, and the Digital Experience in an AI-Driven Retail World
The Voice of Retail
34 minutes 17 seconds
1 month ago
Marketing at the Speed of Disruption: Rob Garf VP Industry Strategy at Cordial on Data, Trust, and the Digital Experience in an AI-Driven Retail World
Rob Garf, now VP and Head of Industry Strategy at Cordial, joins host Michael LeBlanc to explore how AI is reshaping retail marketing, consumer discovery, and the customer journey. Together they unpack Cordial’s new research showing how retailers can break through the noise to create truly individualized engagement. From collapsing the marketing funnel to managing data trust, brand storytelling, and organizational change, Garf shares strategic advice for marketers navigating AI adoption in a fast-evolving retail landscape.
