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Beyond Satisfaction: Unlocking What Drives Consumers in 2025 with Simone Lumsden, SVP, Triangle Customer Loyalty and Triangle Retail Media at Canadian Tire, and Sandra Duff, Founder of AnotherStory Consulting
The Voice of Retail
25 minutes 15 seconds
4 months ago
Beyond Satisfaction: Unlocking What Drives Consumers in 2025 with Simone Lumsden, SVP, Triangle Customer Loyalty and Triangle Retail Media at Canadian Tire, and Sandra Duff, Founder of AnotherStory Consulting
Recorded live on the stage at STORE2025 in Toronto, Simone Lumsden, SVP, Triangle Customer Loyalty and Triangle Retail Media at Canadian Tire, and Sandra Duff, Founder of AnotherStory Consulting, join me on the stage to take on some of retail's most essential topics - "Beyond Satisfaction: Unlocking What Drives Consumers in 2025". We pick up the conversation after a brief presentation by Sandra on the current state of customer satisfaction, and with Simone answering my question: what has changed in terms of loyalty drivers for customers, and what has altered in the loyalty environment within which you operate.