
What can you really do with £100 or $100? More than you think. Most people waste it on logos, fancy sites, and coffee “brainstorms.” In Part 2 of our four part series, Freeman and JP show how to turn a small budget into a real side hustle that lands paying clients fast.
What you’ll learn in this episode:
Why £100 is a multiplier, not a magic fix
How to split a small budget to get the biggest ROI
Simple service ideas that start today with low cost
How to use outreach and micro ads to get your first 10 leads
Digital products 101 using Gumroad or Stan Store
When to hire a low cost VA for outreach and how to brief them
Real examples from our first hustles and how we would do it now
Starter ideas we cover:
Property deal sourcing with a one page site and a Calendly link
Local services: window or shoe cleaning, barbershop social media
Digital products: short guides, mini courses, checklists
Resale flips using eBay, Depop, Gumtree
Your £100 action plan:
30% Visibility: domain and basic landing page, custom email, simple Calendly
30% Systems: templates, a PDF maker, AI for copy, light VA hours for outreach
30% Traffic: £5 per day test ads or targeted DMs to your niche
10% Reserve: keep a buffer. If it works, scale. If not, pivot fast
Quick outreach script:
“I help [who] solve [problem] so they get [result]. I have 2 intro spots this week. Want details?”
Send to 50 to 100 prospects. Track replies. Iterate the message.
Quotes of the episode:
“Do not save what is left after spending. Spend what is left after saving.” – Warren Buffett
“The most practical way to change who you are is to change what you do.” – James Clear
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Follow us on Instagram: @theunplugpodcast
Listen on Spotify: https://open.spotify.com/show/09N8c4Cfam0SYnnqjt2HS4
Freeman’s Socials:
Instagram: https://www.instagram.com/freeman_richards
TikTok: https://www.tiktok.com/@freeman_richards
JP’s Socials:
Instagram: https://www.instagram.com/johnjppatrick/
TikTok: https://www.tiktok.com/@thejohnjppatrick/