Why Your Brand Isn't Working—Even with Great Design

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The Unified Brand - Branding Podcast

Elements Brand Management

224 episodes

5 days ago

The Unified Brand, a branding podcast that touches on brand building and brand strategy to help directors, founders, owners, marketers and entrepreneurs to unlock their brand's potential so they can stand out from the competition and create impact. Discover and uncover your businesses often neglected superpower and how you can harness this and use it to create an impact in a way that delights and enriches your customers. The biggest and fastest-growing brands in the world understand branding, they make sure every brand touchpoint is unified and on-brand and is fuelled by purpose and clear brand vision. Join Chris Outlaw as he demystifies and simplifies this often misunderstood practice. Chris is also occasionally joined by expert branding guests who will give you a wider understanding of the topic.

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Why Your Brand Isn't Working—Even with Great Design | Brand Strategy Essentials

The Unified Brand - Branding Podcast

8 minutes 25 seconds

2 months ago

Why Your Brand Isn't Working—Even with Great Design | Brand Strategy Essentials

You’ve invested in a logo, typography, and visuals that look amazing—but your brand still isn’t converting. Why?

In this episode of The Unified Brand Podcast, we break down the myth that branding starts and ends with visuals. We uncover what truly drives brand growth—positioning, messaging, and strategic clarity—and why most brands fail to connect with their audience or align internally.

Learn:

Why beautiful design isn’t enough
The hidden power of brand strategy
How positioning shapes perception
What causes marketing to feel like "shouting into the void"
Real-world examples of brands that turned things around with strategy-first branding

🎯 If your brand looks great but feels off, this episode will help you get to the root of the issue.

👉 Take the 4-minute Brand Power Assessment and discover what’s holding your brand back: BrandPowerScore.co.uk

Catch visual brand tips on our ⁠⁠YouTube channel⁠⁠

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If you're a founder or marketer looking to build a brand people genuinely care about, this is a must-listen.

🎧 Take the free Brand Power Score assessment: ⁠⁠⁠⁠brandpowerscore.co.uk⁠⁠⁠⁠

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Do Feel like your brand could use improving but not sure where to start?

Or are you looking to build upon and grow your existing brand to create more impact?

Or are you seeking an impactful, iconic and memorable logo and brand identity system?

Schedule a brand discovery consultation call here - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.elementsbrandmanagement.o.uk/schedule-a-call⁠⁠⁠⁠⁠⁠⁠⁠