Why are patients refusing treatment?! In this new episode of The Truth Behind Dentistry, Dr. Matthew Norton of People Plus Purpose interviews Eric Vickery, the president of Coaching All-Star Dental Academy. They talk about a very important topic in Dentistry, case acceptance, and they discuss the root causes of why the patient may refuse treatment and how can the dentist change that. Eric Vickery began managing his first dental practice in 1998, and in 2001 began coaching and consulting for dental practices. He has consulted for over 250 dental offices to help them grow their practices and is dedicated to helping offices and teams grow and achieve their goals. #thetruthbehinddentistry #peoplepluspurpose #practicegrowth #dentalbusiness #dentalcare #dentaltips #TreatmentRefusal