Join veteran sustainability communicator Mike Hower as he uncovers the art and science of telling compelling social and environmental stories that drive real business impact and meaningful change. With many years of experience as both a GreenBiz journalist and communications strategist, Mike brings unique insights from both sides of the podium.
Each episode dives deep into the communication challenges, opportunities, and emerging trends shaping how businesses connect with stakeholders on environmental and social issues. From navigating greenwashing risks to amplifying authentic impact stories, we explore the strategies that help organizations effectively share their sustainability journey.
Whether you're a sustainability professional, communications expert, or business leader looking to strengthen your environmental storytelling, this podcast delivers actionable insights to help you transform complex sustainability initiatives into clear, compelling narratives that resonate. Let's move beyond the buzzwords and discover how to tell sustainability stories that truly matter.
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Join veteran sustainability communicator Mike Hower as he uncovers the art and science of telling compelling social and environmental stories that drive real business impact and meaningful change. With many years of experience as both a GreenBiz journalist and communications strategist, Mike brings unique insights from both sides of the podium.
Each episode dives deep into the communication challenges, opportunities, and emerging trends shaping how businesses connect with stakeholders on environmental and social issues. From navigating greenwashing risks to amplifying authentic impact stories, we explore the strategies that help organizations effectively share their sustainability journey.
Whether you're a sustainability professional, communications expert, or business leader looking to strengthen your environmental storytelling, this podcast delivers actionable insights to help you transform complex sustainability initiatives into clear, compelling narratives that resonate. Let's move beyond the buzzwords and discover how to tell sustainability stories that truly matter.
How the owners of Grand Theft Auto communicate sustainability
The Sustainability Communicator with Mike Hower
9 minutes 5 seconds
1 year ago
How the owners of Grand Theft Auto communicate sustainability
The video game industry is just now “pressing start” on corporate sustainability. With comparatively low levels of resource intensity and often complex chains of custody and responsibility for social and environmental impacts, many video game makers are just now figuring out their sustainability strategies. Even still, communicating sustainability in this sector faces its own challenges and opportunities. To better understand how the video game industry is approaching sustainability storytelling, Mike connected with Neil Patel, Senior Director of Sustainability at Take Two Interactive Software — owner of Rockstar Games, which produces the popular Grand Theft Auto Franchise.
The Sustainability Communicator with Mike Hower
Join veteran sustainability communicator Mike Hower as he uncovers the art and science of telling compelling social and environmental stories that drive real business impact and meaningful change. With many years of experience as both a GreenBiz journalist and communications strategist, Mike brings unique insights from both sides of the podium.
Each episode dives deep into the communication challenges, opportunities, and emerging trends shaping how businesses connect with stakeholders on environmental and social issues. From navigating greenwashing risks to amplifying authentic impact stories, we explore the strategies that help organizations effectively share their sustainability journey.
Whether you're a sustainability professional, communications expert, or business leader looking to strengthen your environmental storytelling, this podcast delivers actionable insights to help you transform complex sustainability initiatives into clear, compelling narratives that resonate. Let's move beyond the buzzwords and discover how to tell sustainability stories that truly matter.
