”The Successful Lead-Generating Coaches Show” is a podcast dedicated to helping online coaches, both new and established, master the art of generating leads and growing their businesses. Hosted by Arfan Husain, the owner of Grow Automate Scale, an advertising agency specializing in paid traffic on Facebook and Instagram for coaches.
Each episode features insightful conversations with industry experts, successful coaches, and marketing professionals who share their proven strategies, mindset shifts, and actionable tips for attracting a steady stream of high-quality leads. From leveraging paid advertising to optimizing your sales funnel, building a strong online presence, and cultivating a growth mindset, this podcast covers it all.
Whether you’re just starting out or looking to take your coaching business to new heights, ”The Successful Lead-Generating Coaches Show” is your go-to resource for staying ahead of the curve and maximizing your impact. Tune in and gain the knowledge and inspiration you need to generate more leads, make more sales, and create a thriving coaching business that aligns with your passion and purpose.
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”The Successful Lead-Generating Coaches Show” is a podcast dedicated to helping online coaches, both new and established, master the art of generating leads and growing their businesses. Hosted by Arfan Husain, the owner of Grow Automate Scale, an advertising agency specializing in paid traffic on Facebook and Instagram for coaches.
Each episode features insightful conversations with industry experts, successful coaches, and marketing professionals who share their proven strategies, mindset shifts, and actionable tips for attracting a steady stream of high-quality leads. From leveraging paid advertising to optimizing your sales funnel, building a strong online presence, and cultivating a growth mindset, this podcast covers it all.
Whether you’re just starting out or looking to take your coaching business to new heights, ”The Successful Lead-Generating Coaches Show” is your go-to resource for staying ahead of the curve and maximizing your impact. Tune in and gain the knowledge and inspiration you need to generate more leads, make more sales, and create a thriving coaching business that aligns with your passion and purpose.
Meta's Andromeda update has coaches panicking about Facebook ads. Higher costs, weird targeting, inconsistent results—sound familiar?
In this episode, I'm debunking the rumors and revealing what's ACTUALLY working now. You'll discover why the game got simpler (not harder), the truth about creative volume, and how to scale profitably even with higher CPMs.
Key topics: targeting myths, Advantage+ Creative, message-market match, scaling strategy, and backend optimization for ROI.
🔥 Book your FREE Scale With Ads Strategy Session: http://www.arfanhusain.com/start
Getting burned by Facebook ads? Meta's "recommended" settings look helpful but often sabotage coaching businesses. In this episode, I reveal the hidden money traps inside Ads Manager that waste your budget: Advantage+ campaigns, broad targeting for new accounts, conversion location mistakes, and AI enhancements that dilute your messaging. Learn exactly what to turn off so you can test effectively, understand your audience, and scale profitably.
🔥 Book your FREE Scale With Ads Strategy Session: http://www.arfanhusain.com/start
Most coaches burn out trying to "create content"—but the problem isn't your words. It's the energy behind them. Copywriter Cam Snow (who's helped generate $15M+ in revenue) reveals why your message isn't landing, how survival patterns sabotage your content, and what it means to unmask your message. Learn why honest storytelling prevents burnout and attracts aligned clients.
🔥 Book your FREE Scale With Ads Strategy Session: http://www.arfanhusain.com/start
Your prospects aren't just buying your program—they're filtering every decision through childhood beliefs. Discover the 7 core buying beliefs that control purchasing decisions and how to ethically align your messaging for higher conversions.
What You'll Learn: • Safety Net Belief: Why they read refund policies 5 times • Prove Yourself Belief: Why achievements matter more than results
• Don't Get Burned Belief: How transparency beats hype
• Hard Work Equals Worth: Why "easy" offers don't convert
• Belonging Belief: Why community trumps curriculum
• Instant Gratification: The power of week 1 wins
• Analytical Belief: When detailed value stacks convert
Key Takeaway: Understanding these beliefs isn't manipulation—it's removing friction so qualified prospects can make decisions that serve them.
🔥 Book your FREE Scale With Ads Strategy Session: http://www.arfanhusain.com/start
Key Topics:
The real reason motivation feels inconsistent
Albert's 15-minute exercise to uncover hidden resistance
How to identify your "inner character" working against you
3-step process to transform obstacles into allies
Why willpower isn't enough for goal achievement
Common fears holding coaches back (money, criticism, success)
Guest Bio: Albert helps entrepreneurs uncover the subconscious resistance quietly sabotaging their goals using his proven 3-step method.
Resources:
Get Albert's book: https://backburnerbook.com/
Schedule free coaching call with Albert
🔥 Book your FREE Scale With Ads Strategy Session: http://www.arfanhusain.com/start
Just celebrated my 38th birthday and wanted to share 38 hard-won lessons that transformed my business and life. From protecting your energy as your most valuable currency to why you can't outwork poor positioning, these insights could save you years of struggle.
Key Takeaways:
Your energy > your time
Clarity beats hustle every time
Don't scale chaos - stabilize first
Data tells truth when feelings lie
You're not building a business, you're building yourself
Perfect for coaches, course creators, and entrepreneurs ready to stop guessing and start growing strategically.
🔥 Book your FREE Scale With Ads Strategy Session: http://www.arfanhusain.com/start
Scaling ads with a broken funnel = filling a bathtub with the drain open. Learn when to scale vs pause your Facebook campaigns.
Key Metrics:
Live events: 20%+ conversion, <$12 cost per lead
Evergreen: 30%+ conversion, <$5 cost per lead
Your EPL should be 2x your cost per lead minimum
What You'll Learn: ✅ Funnel capacity assessment (page speed + conversions) ✅ Cost per lead benchmarks by funnel type ✅ When to pause campaigns for backend fixes ✅ Why Ad Manager data is incomplete (7-day limit)
🔥 Book your FREE Scale With Ads Strategy Session: http://www.arfanhusain.com/start
Struggling with Facebook ads? The problem might not be your targeting or creative—it's your landing page. Arfan shares a client case study where simple landing page changes increased ROAS from 1.5X to 2X+ without touching the ads.
Key Topics:
3 landing page conversion killers
Mobile optimization mistakes
How to audit your conversion rates
Case study: 17% to 40% conversion increase
Perfect for coaches tired of guessing with their ads.
Resources:
📈 Free Training: 7 Biggest Facebook Ad Mistakes 🔗 arfanhusain.com/gassystem
📞 Free Strategy Session: arfanhusain.com/start
Your audience is telling you exactly what's wrong with your ads through their reactions—but most coaches miss these critical signals.
Key Takeaways:
Love reactions = deep resonance (the goal)
Haha reactions = sarcasm (messaging mismatch)
Angry reactions = budget killer (pause immediately)
Target 2.5%+ CTR, 1%+ link CTR, under $42 CPM
Stop guessing. Start reading the emotional feedback your ads are already generating.
🔥 Book your FREE Scale With Ads Strategy Session: http://www.arfanhusain.com/start
Want to go deeper? Here are your next steps:
✅ Download the Facebook Ads Six-Figure Launch Blueprint https://arfanhusain.com/facebook-ads-six-figure-launch-blueprint
✅ Get your FREE Meta Ads Beginner Guide https://www.arfanhusain.com/howtocreateeffectivemetaads
Why Your Funnels Convert at 15% Instead of 40%
Tired of low-converting funnels? The problem isn't your offer—it's that you're speaking to the wrong awareness level. Only 3% of your audience is ready to buy NOW.
Learn the 5 levels that separate struggling coaches from those scaling consistently:
Completely Unaware (need empathy & stories)
Problem Aware (want understanding, not solutions)
Solution Aware (comparison shopping mode)
Product Aware (know you but have objections)
Most Aware (ready to buy, need a nudge)
🔥 Book your FREE Scale With Ads Strategy Session: http://www.arfanhusain.com/start
Stop guessing your Facebook ad budget! In this episode, I break down the exact formula for determining how much to spend on ads based on your program price, conversion rates, and profit goals.
Key Takeaways:
Real client example: $1 ad spend = $2.45 return consistently
Under $5 cost per lead = serious scaling potential
Why program price impact conversion rates
The scaling trap that kills campaigns
Focus on dollar value, not just ROAS percentages
🔥 Book your FREE Scale With Ads Strategy Session: http://www.arfanhusain.com/start
Want to go deeper? Here are your next steps:
✅ Download the Facebook Ads Six-Figure Launch Blueprint https://arfanhusain.com/facebook-ads-six-figure-launch-blueprint
🔓 Join Ads Conquered Pro Membership https://www.arfanhusain.com/joinacp
✅ Get your FREE Meta Ads Beginner Guide https://www.arfanhusain.com/howtocreateeffectivemetaads
Tired of the organic content hamster wheel? This episode reveals why most coaches approach Facebook ads wrong—and the strategic framework that actually works.
Key Points:
Why boosting posts kills your results
The $47 course test that changed everything• How to start with $5/day and scale strategically
The 6-12 audience rule for consistent leads
Ready to stop trading time for leads? Book your free strategy call: http://www.arfanhusain.com/start
Want to go deeper? Here are your next steps:
✅ Download the Facebook Ads Six-Figure Launch Blueprint https://arfanhusain.com/facebook-ads-six-figure-launch-blueprint
🔓 Join Ads Conquered Pro Membership for weekly coaching & templates https://www.arfanhusain.com/joinacp
✅ Get your FREE Meta Ads Guide For Experts, Coaches, Consultants, Membership Owners, and Course Creators! https://www.arfanhusain.com/howtocreateeffectivemetaads
➡️ Book your FREE 30-Minute Strategy Call http://www.arfanhusain.com/start
Are you wondering if Facebook ads actually work for coaches? You're not alone. Many coaches struggle with this question, especially after trying ads without seeing results.
In this episode, I reveal why some coaches see massive success while others waste thousands with nothing to show for it.
Key Takeaways: • Why most coaches fail with Facebook ads (it's not what you think) • The crucial difference between successful and unsuccessful coach advertisers • Why only 3% of your market is ready to buy right now • How one client ran the same profitable campaign for 24 months
Essential Elements Before Running Ads: • Market research and understanding client pain points • Lead magnets that solve real problems • Proper nurture sequences (14-18 days) • Realistic budget expectations
Resources: 📘 FREE Facebook Ads Six-Figure Launch Blueprint: https://arfanhusain.com/facebook-ads-six-figure-launch-blueprint
📘 FREE Meta Ads Beginner's Guide: https://www.arfanhusain.com/howtocreateeffectivemetaads
🔥 Free strategy call to grow with paid ads: http://www.arfanhusain.com/start
Connect: Facebook: https://www.facebook.com/growautomatescale
Instagram: https://www.instagram.com/growautomatescale/
Discover how AI is transforming Facebook ads for coaches! Arfan reveals why your best-performing ads eventually decline (audience saturation) and how AI analysis can identify messaging gaps between ads and landing pages. Learn the game-changing "three-bucket creative strategy" that helped one client scale from $1.5K to $75K in ad spend while maintaining performance. Grow your email list consistently—your most valuable business asset!
🔥 Free strategy call to grow with paid ads: http://www.arfanhusain.com/start
✅ Get the Facebook Ads Six-Figure Launch Blueprint: https://www.arfanhusain.com/facebook-ads-six-figure-launch-blueprint
🔓 Join Ads Conquered Pro: https://www.arfanhusain.com/joinacp
✅ Get the FREE GUIDE How To Create Effective Meta Ads: A Beginner’s Guide to Facebook & Instagram Ads https://www.arfanhusain.com/howtocreateeffectivemetaads
Been ghosted or disappointed by a marketing agency? In this episode, Arfan shares how coaches can overcome agency trauma and take control of their Facebook ads strategy.
Key takeaways:
Understand basic metrics (aim for 1.8%+ clickthrough rate) to spot red flags early
Build accountability systems with regular check-ins and clear KPIs
Start small ($5-20/day) to rebuild confidence before scaling gradually
Take back control without becoming an expert
Every promotion is different—approach each campaign with fresh testing and optimization, even with repeat launches.
Resources:
✅ Facebook Ads Six-Figure Launch Blueprint:
https://www.arfanhusain.com/facebook-ads-six-figure-launch-blueprint
🔓 Join Ads Conquered Pro: https://www.arfanhusain.com/joinacp
✅ How To Create Effective Meta Ads: A Beginner’s Guide to Facebook & Instagram Ads https://www.arfanhusain.com/howtocreateeffectivemetaads
🔥 Free strategy call to grow with paid ads: http://www.arfanhusain.com/start
In this episode, Arfan shares insights from managing multiple six-figure ad campaigns in March. He breaks down how to determine if your marketing is truly effective and why so many coaching businesses struggle with their ads.
Key points:
Low click-through rates (below 1%) indicate weak copy and messaging
Cold audiences need different approaches than your warm organic audience
Plan your marketing from back-to-front for better alignment
It typically takes 3-6 months to fully optimize a funnel
Good marketing addresses deep pain points, not surface-level issues
Remember: Facebook ads only perform based on audience response to your messaging!
Want to improve your marketing results?
🔥 Download the FACEBOOK ADS SIX-FIGURE LAUNCH BLUEPRINT: https://arfanhusain.com/facebook-ads-six-figure-launch-blueprint
🔥 Join Ads Conquered Pro Membership for weekly coaching: https://www.arfanhusain.com/joinacp
🔥 Free strategy call to grow with paid ads: http://www.arfanhusain.com/start
In this episode, Arfan breaks down the crucial decision every coach faces: should you learn Facebook ads yourself or outsource to an expert?
Discover:
When it makes sense to DIY your Facebook ads
The real cost of figuring out ads yourself
How to spot good ads managers (and avoid bad ones)
Why understanding ad metrics is essential even if you outsource
The hybrid approach that delivers the best results
As Arfan shares from his experience working with dozens of coaches, the best approach combines both DIY learning and strategic outsourcing. Learn the minimum you need to know about Facebook ads before wasting thousands on ineffective campaigns.
🔥 Free strategy call to grow with paid ads: http://www.arfanhusain.com/start
✅ Download the FACEBOOK ADS SIX-FIGURE LAUNCH BLUEPRINT: https://arfanhusain.com/facebook-ads-six-figure-launch-blueprint
In this episode, Arfan Husain breaks down why measuring true ROI is essential for coaches looking to scale their business with Facebook ads. He explains:
- Why tracking beyond Facebook's 7-day attribution window is crucial
- How to measure ROI across different offer types (low, mid, and high-ticket)
- The importance of understanding your customer journey through multiple touchpoints
- Practical tips for implementing effective tracking systems in your business
- Setting realistic KPIs based on your specific business model
Stop focusing on vanity metrics like clicks and likes! Learn how to track actual revenue generated from your leads over time, so you can scale confidently.
🔥 Free strategy call to grow with paid ads: http://www.arfanhusain.com/start
✅ Download the FACEBOOK ADS SIX-FIGURE LAUNCH BLUEPRINT: https://arfanhusain.com/facebook-ads-six-figure-launch-blueprint
Facebook Ads Update & What's Working Now
In this episode, Arfan shares key insights on Facebook advertising strategies for coaches in 2025. After returning from a Texas trip, he breaks down three critical elements currently driving success in Facebook ads:
Creative & Messaging Evolution
Importance of clear audience identification in ad copy
Changes on tracking
Strategy shift from 90-day to 7-day reporting windows
Audience Targeting Changes
Move toward broader targeting approach
Introduction of Advantage Plus features
Reduced effectiveness of detailed interest targeting
Funnel Optimization
Self-liquidating offer strategy
Lead magnet + $27-37 offer combination
Importance of order bumps and upsells
Resources:
Facebook Ads Rescue Call: arfanhusain.com/rescue
Strategy Session: http://www.arfanhusain.com/start
#FacebookAds #CoachingBusiness #DigitalMarketing #LeadGeneration
🎙️ Fresh from James Wedmore's Business By Design conference, Arfan Husain shares crucial insights on why coaches abandon Facebook ads and how to succeed instead.
Key Points:
Common challenges with Facebook's constantly changing interface
Why technical overwhelm stops coaches from scaling
The importance of combining organic and paid strategies
How to build a sustainable lead generation system
Real case study: From $1,500 loss to $10K monthly ad spend
Success Tips: ✓ Focus on email list building ✓ Expect 3-6 months for ROI ✓ Get expert guidance for faster results
🔥 Free Resource: Download the Facebook Ads Six-Figure Launch Blueprint
https://arfanhusain.com/facebook-ads-six-figure-launch-blueprint
➡️ Book Your Free Strategy Call: www.arfanhusain.com/start
#CoachingBusiness #FacebookAds #LeadGeneration #OnlineBusiness #DigitalMarketing
”The Successful Lead-Generating Coaches Show” is a podcast dedicated to helping online coaches, both new and established, master the art of generating leads and growing their businesses. Hosted by Arfan Husain, the owner of Grow Automate Scale, an advertising agency specializing in paid traffic on Facebook and Instagram for coaches.
Each episode features insightful conversations with industry experts, successful coaches, and marketing professionals who share their proven strategies, mindset shifts, and actionable tips for attracting a steady stream of high-quality leads. From leveraging paid advertising to optimizing your sales funnel, building a strong online presence, and cultivating a growth mindset, this podcast covers it all.
Whether you’re just starting out or looking to take your coaching business to new heights, ”The Successful Lead-Generating Coaches Show” is your go-to resource for staying ahead of the curve and maximizing your impact. Tune in and gain the knowledge and inspiration you need to generate more leads, make more sales, and create a thriving coaching business that aligns with your passion and purpose.