S03E09 – Armin Vit – Building a Side Brand

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The Studeo Podcast – Creative Thinking & Strategic Design

Ilya Lobanov

30 episodes

3 days ago

Welcome to The Studeo Podcast, a show for ambitious creatives who want to level up their creativity, productivity, and leadership skills. A series of live conversations I host on a weekly basis, inviting a range of creative leaders and other interesting speakers to talk about topics such as design, branding, brand strategy, mindset, and meta-skills. Sharing tested strategies and actionable real-world advice that have helped me and others in the creative industry to solve bigger problems, earn more respect and higher paychecks, and ultimately, become better creatives.

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S03E09 – Armin Vit – Building a Side Brand

The Studeo Podcast – Creative Thinking & Strategic Design

55 minutes 3 seconds

4 years ago

S03E09 – Armin Vit – Building a Side Brand

Armin Vit @arminvit is the co-founder of UnderConsideration @ucllc, a graphic design firm. He's also an editor and writer for Brand New, where he reviews corporate and brand identity design work. If you are a brand designer, you likely visit this resource religiously, equally for the design inspiration and for Armin's top-notch break-downs of each brand identity design.

We chat about the journey of launching UnderConsideration as a 'side brand' and how 15 years later it serves as his main source of income. What are some technical aspects of building something new? What can Armin share about building a brand?

Remember, the world needs your creativity, and you have the power to ignite it.

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