Episode 3 - Making Immersive Stories: Augmented Reality

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The StoryFutures Academy Podcast

StoryFutures Academy : National Centre for Immersive Storytelling

9 episodes

2 months ago

This 8-part series, hosted by immersive director Shehani Fernando, gives listeners a practical look at how VR and AR productions actually get made. If you want to begin creating your own immersive stories or learn more about the XR sector, this is the podcast for you. With the help of some of the biggest names in the industry, she explores practical tips, case studies and the challenges that make this a really exciting area to work in.

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Episode 3 - Making Immersive Stories: Augmented Reality

The StoryFutures Academy Podcast

34 minutes 30 seconds

4 years ago

Episode 3 - Making Immersive Stories: Augmented Reality

With the worldwide value of the Augmented Reality market set to exceed $50 billion by 2024, our guests this week help us to understand what forces are driving this dramatic growth, and what opportunities there are for immersive storytellers like yourself. We begin with Alex Fleetwood, Head of Niantic's London Studios, the company behind Harry Potter’s Wizard’s Unite and the worldwide phenomenon that is Pokémon Go. We’re also joined by Susan Cummings and Taavi Kelle who are going to take us on an AR adventure with Wallace and Gromit.

With Alex Fleetwood from Niantic, and Susan Cummings and Taavi Kelle, from Fictioneers.

Alex Fleetwood, Head of Niantic's London studio - https://www.linkedin.com/in/alexfleetwood/

Susan Cummings, Fictioneers - https://www.linkedin.com/in/susanicummings/

Taavi Kelle, Fictioneers - https://www.linkedin.com/in/taavikelle/

Presenter: Shehani Fernando

Producers: Chris Hogg & Shehani Fernando

Assistant Producer: Max Bower

Executive Producer: Will Saunders

Editing and sound design: John Wakefield & Matt McGuinness

The title track is: ‘A Thousand Years’ by David A Molina

Additional music: Neil Cullen & 'Time to Leave' by Ketsa, courtesy of the Free Music Archive

Resources:

Niantic: https://nianticlabs.com/en/ @nianticLabs

Pokémon Go: https://pokemongolive.com/en/ @pokemongoapp

Pokéman Go Fest https://pokemongolive.com/en/events/fest/2020/

Tiny Rebel Games: https://www.tinyrebelgames.com/ @tinyrebelgames

Fictioneers www.fictioneers.co.uk @fictioneersLtd

The Big Fix Up: https://www.thebigfixup.co.uk/ @thebigfixup

Beasts of Balance: https://beastsofbalance.com/ @beastsofbalance

Spark AR - https://sparkar.facebook.com/ar-studio/

Snapchat Lens Studio - https://lensstudio.snapchat.com/

Niantic's Real World Platform - https://nianticlabs.com/en/blog/nrwp-update-110619/

Niantic's Creator Platform - https://niantic.dev/

Thanks:

Special thanks to Fictioneers, Aardman Animations and Niantic for the use of audio clips in this episode.

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