Creating a secure SMS ecosystem with Gina Perini of Somos, Inc.

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The State of Business Texting

A Bandwidth Series

21 episodes

4 days ago

Welcome to The State of Business Texting, where we explore the dynamic world of business texting in 2024. From unraveling resilience to crafting conversational experiences, join us on a journey through the power of SMS and MMS. We’re breaking down registration, verification, compliance, deliverability, aggregation, and channel flipping across short codes, toll-free, 10DLC, Alphanumeric, and even emerging channels like RCS and over-the-top apps. We’re talking about industry-specific use cases with deep dives into healthcare, e-commerce, and fintech. And we’re breaking barriers with discussions on global messaging.

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Creating a secure SMS ecosystem with Gina Perini of Somos, Inc.

The State of Business Texting

31 minutes 51 seconds

5 months ago

Creating a secure SMS ecosystem with Gina Perini of Somos, Inc.

This week we’re joined by Gina Perini, President, CEO, and Chair of the Board of Directors for Somos, Inc., Somos oversees toll-free number identification and information services for all of North America, and has worked in the toll-free SMS space for many years, to create best practices around fraud and spam prevention.

Hosts:

Caitlin Long, Senior Director of Product Management for Messaging at Bandwidth

Zach Kunkel, Director of Solution Marketing and Go To Market Strategy at Bandwidth

Guest:

Gina Perini, President, CEO, and Chair of the Board of Directors at Somos, Inc.

https://www.somos.com/

https://www.linkedin.com/in/gina-perini/

More resources:

Download the 2025 state of messaging report: stateofmessaging.com

Learn about the 2025 Textie Awards: bandwidth.com/texties

Learn more about messaging at Bandwidth: bandwidth.com/messaging