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The Staffing Playbook Podcast, Powered by YES
Steve Farrell & Geneviève Bourgeois
49 episodes
1 week ago
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The 1-Page Marketing Plan Your Marketing Director Needs
The Staffing Playbook Podcast, Powered by YES
54 minutes
2 months ago
The 1-Page Marketing Plan Your Marketing Director Needs
We’re diving deep into one of the most powerful frameworks in marketing today — The 1-Page Marketing Plan by Allan Dib.🎙️ The Staffing Playbook PodcastEp. 52 | The 1-Page Marketing Plan Your Marketing Director Needs📅 Sept. 5th, 2025 | ⏰ 1:00 PM MDTJoining us for this episode:⭐ Matt Frisbie – Marketing leader & facilitator of 1-Page Marketing Plan workshops⭐ Marc Webb – Marketing strategist with hands-on experience applying the frameworkWhat we cover:✅ The Origin Story – Why this framework has struck a chord with business leaders across industries✅ The Big Idea – Why one page beats a binder full of theory✅ The Framework – Breaking down the before, during, and after stages of the customer journey✅ Common Missteps – Where most companies fail when building a marketing plan✅ Execution vs. Theory – What makes this plan actually usable in the real world✅ Workshop Insights – The alignment, “aha” moments, and breakthroughs that come from putting this into practice✅ YES Case Study – Our own experience at Your Employment Solutions rolling out the 1-page plan🎯 If you’ve ever felt overwhelmed by complex marketing plans or struggled to align sales and marketing on a single vision, this episode is a must-listen.👉 Tune in, take notes, and see why sometimes less really is more.#StaffingPlaybook #StaffingPodcast #MarketingStrategy #OnePageMarketingPlan #StaffingIndustry
The Staffing Playbook Podcast, Powered by YES