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The Social Smarty Show
Jodine McIntyre, Social Smarty
85 episodes
4 days ago
Right now, managing social media for your business probably feels overwhelming, confusing and time-consuming. Where do you start, what do you post and how do you know you’re even doing it right? You’ve wasted enough time trying to figure it all out on your own. What you need is clarity around your social strategy and practical techniques to bring it to life. Join Jodine McIntyre, Social Smarty, as she helps you make sense of social media marketing so you can confidently and consistently build buzz around your business online. Episodes include actionable tactics, the latest trends, tips you wish you knew sooner plus interviews with those nailing it in the social media space. Let's get excited about the possibilities social media can offer for your business growth!
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Marketing
Business
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All content for The Social Smarty Show is the property of Jodine McIntyre, Social Smarty and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Right now, managing social media for your business probably feels overwhelming, confusing and time-consuming. Where do you start, what do you post and how do you know you’re even doing it right? You’ve wasted enough time trying to figure it all out on your own. What you need is clarity around your social strategy and practical techniques to bring it to life. Join Jodine McIntyre, Social Smarty, as she helps you make sense of social media marketing so you can confidently and consistently build buzz around your business online. Episodes include actionable tactics, the latest trends, tips you wish you knew sooner plus interviews with those nailing it in the social media space. Let's get excited about the possibilities social media can offer for your business growth!
Show more...
Marketing
Business
Episodes (20/85)
The Social Smarty Show
#79: Your Weekly Wrap-Up of Social Media News, 1 June 2025

Stay ahead in social media marketing with this week's Social Smarty Scoop, your weekly round-up of everything you need to know in the world of social media marketing.

In this episode, I cover:

  • Instagram's announcement re: 3:4 ratio photos
  • LinkedIn's new post analytics
  • Facebook's new live stream features
  • Thread's update to post topics
  • Instagram's test of 'suggested fixes' for Reels
  • TikTok Live's new follower threshold
  • Updates to the Edits app


Looking for more advice to help you confidently show up on social media?

Connect with Jodine:

  • Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.instagram.com/socialsmarty.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • Facebook: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.facebook.com/socialsmarty.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.youtube.com/c/SocialSmartyJodineMcIntyre⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.socialsmarty.co⁠
Show more...
4 days ago
5 minutes 28 seconds

The Social Smarty Show
#78: Your Weekly Wrap-Up of Social Media News, 25 May 2025

Stay ahead in social media marketing with this week's Social Smarty Scoop, your weekly round-up of everything you need to know in the world of social media marketing.

In this episode, I cover:

  • New Instagram Reels metric and shared access for accounts
  • TikTok is adding clickable links in Stories
  • New Instagram DM features
  • Instagram Reels language translations
  • New features for the Edits app
  • YouTube Shorts quiz stickers


Looking for more advice to help you confidently show up on social media?

Connect with Jodine:

  • Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.instagram.com/socialsmarty.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • Facebook: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.facebook.com/socialsmarty.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.youtube.com/c/SocialSmartyJodineMcIntyre⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.socialsmarty.co⁠
Show more...
1 week ago
5 minutes 47 seconds

The Social Smarty Show
#77: Your Weekly Wrap-Up of Social Media News, 4 May 2025

Stay ahead in social media marketing with this week's Social Smarty Scoop, your weekly round-up of everything you need to know in the world of social media marketing.

In this episode, I cover:

  • Updates to the Edits by Instagram app
  • Instagram's new features and features in test mode
  • LinkedIn's new Company Pages prompt
  • Threads continued efforts to encourage cross-posting
  • A new domain for Threads
  • Meta's new AI app


Looking for more advice to help you confidently show up on social media?

Connect with Jodine:

  • Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.instagram.com/socialsmarty.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • Facebook: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.facebook.com/socialsmarty.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.youtube.com/c/SocialSmartyJodineMcIntyre⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.socialsmarty.co⁠
Show more...
1 month ago
8 minutes 58 seconds

The Social Smarty Show
#76: Your Weekly Wrap-Up of Social Media News, 27 April 2025

Stay ahead in social media marketing with this week's Social Smarty Scoop, your weekly round-up of everything you need to know in the world of social media marketing.

In this episode, I cover:

  • Facebook's plan to crack down on spammy content
  • Instagram's new app, Edits
  • LinkedIn's upgrade to Premium Company Pages
  • Instagram testing a new feature called 'Storylines' as well as new search filters for Reels
  • LinkedIn is cleaning up inactive accounts


Looking for more advice to help you confidently show up on social media?

Connect with Jodine:

  • Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.instagram.com/socialsmarty.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • Facebook: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.facebook.com/socialsmarty.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.youtube.com/c/SocialSmartyJodineMcIntyre⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.socialsmarty.co⁠
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1 month ago
5 minutes 59 seconds

The Social Smarty Show
#75: Your Weekly Wrap-Up of Social Media News, 13 April 2025

Stay ahead in social media marketing with this week's Social Smarty Scoop, your weekly round-up of everything you need to know in the world of social media marketing.

In this episode, I cover:

  • Instagram's new 'Lockable Posts'
  • Instagram's monthly recap summary
  • Threads' weekly insights recap
  • New fonts available for Instagram Reels
  • Sending videos via DM on LinkedIn
  • LinkedIn's new video trends feature
  • Canva's LinkedIn Video templates


Looking for more advice to help you confidently show up on social media?

Connect with Jodine:

  • Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.instagram.com/socialsmarty.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • Facebook: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.facebook.com/socialsmarty.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.youtube.com/c/SocialSmartyJodineMcIntyre⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.socialsmarty.co⁠
Show more...
1 month ago
5 minutes 35 seconds

The Social Smarty Show
#74: Your Weekly Wrap-Up of Social Media News, 6 April 2025

Stay ahead in social media marketing with this week's Social Smarty Scoop, your weekly round-up of everything you need to know in the world of social media marketing.

In this episode, I cover:

  • Meta Business Suite now supports photo + video posts
  • Instagram makes it easier to reshare Reels to Facebook
  • Instagram Edits app launching soon (and it’ll be free - mostly)
  • Facebook testing voice mode for Stories
  • LinkedIn trials video carousels
  • TikTok adds alt text for still image posts
  • Threads now lets you mute profiles
  • YouTube’s new AI Hook Generator for creators
  • Meta working on app-enabled smart glasses
  • TikTok’s US deadline extended - again


Looking for more advice to help you confidently show up on social media?

Connect with Jodine:

- Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.instagram.com/socialsmarty.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

- Facebook: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.facebook.com/socialsmarty.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

- YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.youtube.com/c/SocialSmartyJodineMcIntyre⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

- Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.socialsmarty.co⁠

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2 months ago
6 minutes 30 seconds

The Social Smarty Show
#73: Your Weekly Wrap-Up of Social Media News, 30 March 2025

Stay ahead in social media marketing with this week's Social Smarty Scoop, your weekly round-up of everything you need to know in the world of social media marketing.

In this episode, I cover:

  • Instagram’s upcoming Repost feature
  • Facebook’s revampbed friends-only feed
  • Instagram now lets you watch Reels in 2x speed
  • TikTok testing 1-hour uploads — yes, really
  • Instagram removing text notes on posts and Reels
  • Meta ads update — soon you can collect email addresses before sharing promo codes
  • YouTube Shorts changes to how views are calculated


Looking for more advice to help you confidently show up on social media?

Connect with Jodine:

- Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠www.instagram.com/socialsmarty.co⁠⁠⁠⁠⁠⁠⁠⁠⁠

- Facebook: ⁠⁠⁠⁠⁠⁠⁠⁠⁠www.facebook.com/socialsmarty.co⁠⁠⁠⁠⁠⁠⁠⁠⁠

- YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠www.youtube.com/c/SocialSmartyJodineMcIntyre⁠⁠⁠⁠⁠⁠⁠⁠⁠

- Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠www.socialsmarty.co⁠

Show more...
2 months ago
6 minutes 38 seconds

The Social Smarty Show
#72: Your Weekly Wrap-Up of Social Media News, 23 March 2025

Stay ahead in social media marketing with this week's Social Smarty Scoop, your weekly round-up of everything you need to know in the world of social media marketing.

In this episode, I cover:

  • Instagram testing AI generated comments
  • Meta Business Suite's new editing tools
  • Instagram's Maps feature
  • LinkedIn's integration with Calendly
  • Automatic sharing of Reels to Stories + the ability to zoom in to Stories and archive entire Highlights!
  • Thread's 'Weekly Recap'
  • LinkedIn's Create Video Newsletter
  • And the latest in the US TikTok ban


In this episode, I mention:

  • LinkedIn's new Create Video Newsletter: https://www.linkedin.com/pulse/welcome-create-video-newsletter-linkedin-guide-to-creating-tzp1c/


Looking for more advice to help you confidently show up on social media?

Connect with Jodine:

- Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠www.instagram.com/socialsmarty.co⁠⁠⁠⁠⁠⁠⁠⁠

- Facebook: ⁠⁠⁠⁠⁠⁠⁠⁠www.facebook.com/socialsmarty.co⁠⁠⁠⁠⁠⁠⁠⁠

- YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠www.youtube.com/c/SocialSmartyJodineMcIntyre⁠⁠⁠⁠⁠⁠⁠⁠

- Website: ⁠⁠⁠⁠⁠⁠⁠⁠www.socialsmarty.co⁠

Show more...
2 months ago
8 minutes 1 second

The Social Smarty Show
#71: Your Weekly Wrap-Up of Social Media News, 16 March 2025

Stay ahead in social media marketing with this week's Social Smarty Scoop, your weekly round-up of everything you need to know in the world of social media marketing.

In this episode, I cover:

  • Instagram's new feature, Blends
  • Another delay for the Edits app by Instagram
  • The integration between Meta ads and Google Analytics
  • A new 'Touch Up' feature for Instagram Reels
  • Stories now included in the Facebook Creator Monetization Program
  • LinkedIn adding the ability to upload videos to articles/newsletters
  • Community Notes finally in live testing for Facebook, Instagram and Threads
  • And the latest in the US TikTok ban


In this episode, I mention:

  • This guide from TikTok: https://www.tiktok.com/creator-academy/en/article/photo-posting


Looking for more advice to help you confidently show up on social media?

Connect with Jodine:

- Instagram: ⁠⁠⁠⁠⁠⁠⁠www.instagram.com/socialsmarty.co⁠⁠⁠⁠⁠⁠⁠

- Facebook: ⁠⁠⁠⁠⁠⁠⁠www.facebook.com/socialsmarty.co⁠⁠⁠⁠⁠⁠⁠

- YouTube: ⁠⁠⁠⁠⁠⁠⁠www.youtube.com/c/SocialSmartyJodineMcIntyre⁠⁠⁠⁠⁠⁠⁠

- Website: ⁠⁠⁠⁠⁠⁠⁠www.socialsmarty.co⁠

Show more...
2 months ago
6 minutes 19 seconds

The Social Smarty Show
#70: Your Weekly Wrap-Up of Social Media News, 9 March 2025

Stay ahead in social media marketing with this week's Social Smarty Scoop, your weekly round-up of everything you need to know in the world of social media marketing.

In this episode, I cover:

  • Instagram's latest sneak peek of it's Edits app
  • Facebook's new Reels features
  • TikTok's new Local Services feature for local service businesses
  • New features for Threads
  • LinkedIn's London 'Experience Centre'
  • And the lastest on the US TikTok ban


In this episode, I mention:

  • This article from Jon Loomer: https://www.jonloomer.com/qvt/scaling/
  • The photos of the LinkedIn Experience Centre you can view here: https://news.linkedin.com/2025/london-experience-center


Looking for more advice to help you confidently show up on social media?

Connect with Jodine:

- Instagram: ⁠⁠⁠⁠⁠⁠www.instagram.com/socialsmarty.co⁠⁠⁠⁠⁠⁠

- Facebook: ⁠⁠⁠⁠⁠⁠www.facebook.com/socialsmarty.co⁠⁠⁠⁠⁠⁠

- YouTube: ⁠⁠⁠⁠⁠⁠www.youtube.com/c/SocialSmartyJodineMcIntyre⁠⁠⁠⁠⁠⁠

- Website: ⁠⁠⁠⁠⁠⁠www.socialsmarty.co⁠

Show more...
2 months ago
6 minutes 44 seconds

The Social Smarty Show
#69: Your Weekly Wrap-Up of Social Media News, 2 March 2025

Stay ahead in social media marketing with this week's Social Smarty Scoop, your weekly round-up of everything you need to know in the world of social media marketing.

In this episode, I cover:

  • LinkedIn's new Comment Impressions feature – See how many times your comments are viewed and why it matters.
  • Instagram considering a separate Reels app – Would you use it?
  • YouTube hits 1 billion monthly podcast listeners – Is your podcast on YouTube?
  • Instagram myth busted – Saving posts as drafts does NOT affect reach.
  • Reels performance tip – Your audience size doesn’t impact reach; focus on engagement and consistency.
  • LinkedIn testing a connections-only feed – What could this mean for content visibility?
  • Instagram delays new editing app 'Edits' – New launch date update.
  • TikTok's refreshed desktop version – What’s changed?


Looking for more advice to help you confidently show up on social media?

Connect with Jodine:

- Instagram: ⁠⁠⁠⁠⁠www.instagram.com/socialsmarty.co⁠⁠⁠⁠⁠

- Facebook: ⁠⁠⁠⁠⁠www.facebook.com/socialsmarty.co⁠⁠⁠⁠⁠

- YouTube: ⁠⁠⁠⁠⁠www.youtube.com/c/SocialSmartyJodineMcIntyre⁠⁠⁠⁠⁠

- Website: ⁠⁠⁠⁠⁠www.socialsmarty.co⁠

Show more...
3 months ago
6 minutes 57 seconds

The Social Smarty Show
#68: Your Weekly Wrap-Up of Social Media News, 23 February 2025

Stay ahead in social media marketing with this week's Social Smarty Scoop, your weekly round-up of everything you need to know in the world of social media marketing.

In this episode, I cover:

- Meta has shared more info on Community Notes as the roll-out gets closer

- Instagram's new layout is now on desktop

- Facebook to remove live streams after 30 days

- Instagram's new ad feature

- LinkedIn's new newsletter metrics

- YouTube's promote option for Shorts

- LinkedIn's reminders for content creators regarding the use of AI

Looking for more advice to help you confidently show up on social media?

Connect with Jodine:

- Instagram: ⁠⁠⁠⁠www.instagram.com/socialsmarty.co⁠⁠⁠⁠

- Facebook: ⁠⁠⁠⁠www.facebook.com/socialsmarty.co⁠⁠⁠⁠

- YouTube: ⁠⁠⁠⁠www.youtube.com/c/SocialSmartyJodineMcIntyre⁠⁠⁠⁠

- Website: ⁠⁠⁠⁠www.socialsmarty.co⁠

Show more...
3 months ago
6 minutes 16 seconds

The Social Smarty Show
#67: Your Weekly Wrap-Up of Social Media News, 16 February 2025

Stay ahead in social media marketing with this week's Social Smarty Scoop, your weekly round-up of everything you need to know in the world of social media marketing.

In this episode, I cover:

- How to get more reach on Instagram.

- Instagram's new desktop dashboard plus a new ad format.

- New nudity protection settings for Instagram DMs.

- Updates on the Instagram Edits app.

- An amazing YouTube stat!

Looking for more advice to help you confidently show up on social media?

Connect with Jodine:

- Instagram: ⁠⁠⁠www.instagram.com/socialsmarty.co⁠⁠⁠- Facebook: ⁠⁠⁠www.facebook.com/socialsmarty.co⁠⁠⁠- YouTube: ⁠⁠⁠www.youtube.com/c/SocialSmartyJodineMcIntyre⁠⁠⁠- Website: ⁠⁠⁠www.socialsmarty.co

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3 months ago
5 minutes 29 seconds

The Social Smarty Show
#66: Your Weekly Wrap-Up of Social Media News, 9 February 2025

Stay ahead in social media marketing with this week's Social Smarty Scoop, your weekly round-up of everything you need to know in the world of social media marketing.

In this episode, I cover:

- Shadowbanning on Instagram

- Will we soon be able to re-order our Instagram grid?

- What happens when someone re-posts your Instagram Reel?

- LinkedIn's new 'Where you Appeared"

- Instagram's 'Cut Silences' feature

- And the latest in the US TikTok ban

In this episode I mentioned:

- Instagram's Recommendation Guidelines: https://help.instagram.com/313829416281232

Looking for more advice to help you confidently show up on social media?

Connect with Jodine:

- Instagram:⁠⁠⁠www.instagram.com/socialsmarty.co⁠⁠⁠- Facebook:⁠⁠⁠www.facebook.com/socialsmarty.co⁠⁠⁠- YouTube:⁠⁠⁠www.youtube.com/c/SocialSmartyJodineMcIntyre⁠⁠⁠- Website:⁠⁠⁠www.socialsmarty.co

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3 months ago
6 minutes 11 seconds

The Social Smarty Show
#65: Your Weekly Wrap-Up of Social Media News, 2 February 2025

Stay ahead in social media marketing with this week's Social Smarty Scoop, your weekly round-up of everything you need to know in the world of social media marketing.

In this episode, I cover:

- How Instagram Stories are ranked in 2025.

- New metrics for Instagram Reels.

- A new moderation setting for Facebook Business Pages.

- New Instagram features in testing.

- LinkedIn's record engagement.

- The latest news in the US TikTok ban.

Looking for more advice to help you confidently show up on social media?

Connect with Jodine:

- Instagram: ⁠⁠www.instagram.com/socialsmarty.co⁠⁠ - Facebook: ⁠⁠www.facebook.com/socialsmarty.co⁠⁠ - YouTube: ⁠⁠www.youtube.com/c/SocialSmartyJodineMcIntyre⁠⁠ - Website: ⁠⁠www.socialsmarty.co

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4 months ago
7 minutes 48 seconds

The Social Smarty Show
#64: Your Weekly Wrap-Up of Social Media News, 26 January 2025

Stay ahead in social media marketing with this week's Social Smarty Scoop, your weekly round-up of everything you need to know in the world of social media marketing.

In this episode, I cover:

- Instagram’s new video editing app, Edits, and its standout features.

- Changes to Instagram’s grid layout and how to adapt your content.

- The relocation of highlights on Instagram profiles.

- Ads rolling out on Threads in select regions.

- Instagram extending Reel lengths to 3 minutes and what it means for engagement.

- Meta’s bonus programme to attract TikTok creators. Resources mentioned in this episode:

1. My Reel on what size to use for the new Instagram grid: www.instagram.com/p/DFJ7iOnSKes

2. My Reel on how to fix your grid if it doesn't look great: www.instagram.com/p/DFJ71kFyNOD

3. LinkedIn's guide to Thought-Leadership Myths: www.linkedin.com/business/marketing/blog/marketing-collective/thought-leadership-myths-holding-you-back

Looking for more advice to help you confidently show up on social media?

Connect with Jodine:

- Instagram: ⁠www.instagram.com/socialsmarty.co⁠ - Facebook: ⁠www.facebook.com/socialsmarty.co⁠ - YouTube: ⁠www.youtube.com/c/SocialSmartyJodineMcIntyre⁠ - Website: ⁠www.socialsmarty.co

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4 months ago
7 minutes 40 seconds

The Social Smarty Show
#63: Your Weekly Wrap-Up of Social Media News, 19 January 2025

Stay ahead in social media marketing with this week's Social Smarty Scoop, your weekly round-up of everything you need to know in the world of social media marketing.


In this episode, I cover:

- TikTok Ban in the US: TikTok is set to go dark on Sunday, 19 January, as the Biden administration refrains from intervening. What’s next? It’s up to the incoming administration to decide. - Meta’s Controversial Moves: Meta discontinues third-party fact-checkers and adjusts policies, raising concerns about its ad targeting practices. A boycott movement against Meta platforms is gaining traction. - Instagram’s New Reels Feature: Instagram now shows reels your friends liked. This update sparks debate about privacy vs. engagement. Instagram’s 2025 focus is on creativity and fostering connections. - LinkedIn’s Jobs on the Rise Report: AI-related roles dominate the fastest-growing jobs - YouTube’s Support for Creators: YouTube pledges $15M for LA wildfire relief and provides facilities for creators who lost studios or equipment. Resources mentioned in this episode:

1. Adam Mosseri's video update on Instagram's focus for 2025: www.instagram.com/reel/DExLMjZzfdv

2. LinkedIn's Jobs on the Rise Report: www.linkedin.com/pulse/linkedin-jobs-rise-2025-25-fastest-growing-us-linkedin-news-gryie/


Looking for more advice to help you confidently show up on social media?

Connect with Jodine:

- Instagram: www.instagram.com/socialsmarty.co - Facebook: www.facebook.com/socialsmarty.co - YouTube: www.youtube.com/c/SocialSmartyJodineMcIntyre - Website: www.socialsmarty.co

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4 months ago
8 minutes 6 seconds

The Social Smarty Show
#62: Your Weekly Wrap-Up of Social Media News, 12 January 2025

Stay ahead in social media marketing with this week's Social Smarty Scoop - the first episode for 2025!

In this episode, I cover:

[00:15] - Meta’s announcement on shutting down its fact-checking program

[01:57] - Meta’s decision to increase political content and ease restrictions on sensitive topics

[03:34] - Instagram's new feature encouraging post scheduling for better engagement

[03:53] - Threads testing music features and Instagram introducing music fade options

[04:26] - YouTube Shorts update: Longer videos up to three minutes now available

[04:40] - Meta testing eBay listings integration with Facebook Marketplace in select countries

[05:42] - The US Supreme Court case on TikTok’s future amidst data privacy concerns


Resources mentioned in this episode:

Mark Zuckerberg's video regarding the changes to Meta fact-checking: https://www.instagram.com/p/DEhf2uTJUs0/

Adam Mosseri's video regarding the changes to Meta fact-checking: https://www.instagram.com/p/DEkTJ8lJluk/


Looking for more advice to help you confidently show up on social media? Connect with Jodine: Instagram: https://www.instagram.com/socialsmarty.co Facebook: https://www.facebook.com/socialsmarty.co YouTube: https://www.youtube.com/c/SocialSmartyJodineMcIntyre Website: https://www.socialsmarty.co/

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4 months ago
8 minutes 32 seconds

The Social Smarty Show
The Social Smarty Scoop: This Week's Social Media News & Updates - 22 Dec 2024

Stay ahead in social media marketing with this week's Social Smarty Scoop!

Discover:

  • Instagram's AI tools sneak peek, including Movigen for video transformations.
  • A new optimised mix of goals for Instagram-boosted posts.
  • Facebook's experimental thought sticker for Stories.
  • LinkedIn's playback for gamers, showcasing 2024 highlights.
  • Instagram's 12 new filters and Threads' native scheduling tool.
  • Instagram Reels' cover art feature for text overlays.
  • Facebook's improved visibility for affiliate links in Reels and videos.
  • YouTube's new voice note replies for comments.
  • The latest on the TikTok ban appeal in the US.

During the episode, I mentioned:

  • Adam Mosseri's Movie Gen demo: https://www.instagram.com/p/DDwzSoyxRSx/ 

Thank you for an amazing 2024! Don’t forget to leave a review and share the episode. See you in 2025!

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5 months ago
8 minutes 19 seconds

The Social Smarty Show
The Social Smarty Scoop: This Week's Social Media News & Updates - 15 Dec 2024

Stay ahead in social media marketing with this week's Social Smarty Scoop!

Discover:

  • Instagram's new Trial Reels feature for testing content before sharing.
  • Scheduling Instagram DMs for future dates and times.
  • Facebook's new birthday/founding date option for business pages to boost engagement.
  • Tips to avoid Instagram’s 30% Apple tax when boosting posts.
  • LinkedIn's new video view counts and Threads' trending topics feature.
  • Pinterest's bold 2025 trends.
  • The latest updates on the TikTok ban in the U.S.

During the episode, I mentioned:

  • Pinterest Predicts 2025: https://business.pinterest.com/en-au/pinterest-predicts/

Need help planning your 2025 content? Head over to https://www.socialsmarty.co.

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5 months ago
8 minutes 38 seconds

The Social Smarty Show
Right now, managing social media for your business probably feels overwhelming, confusing and time-consuming. Where do you start, what do you post and how do you know you’re even doing it right? You’ve wasted enough time trying to figure it all out on your own. What you need is clarity around your social strategy and practical techniques to bring it to life. Join Jodine McIntyre, Social Smarty, as she helps you make sense of social media marketing so you can confidently and consistently build buzz around your business online. Episodes include actionable tactics, the latest trends, tips you wish you knew sooner plus interviews with those nailing it in the social media space. Let's get excited about the possibilities social media can offer for your business growth!