Links & Mentions:
Consult booking link: www.dryazdancoaching.com/consult
Email me: DrDYazdan@gmail.com
Make more money video: www.dryazdancoaching.com/MDM
Follow me for more tips: (@DrYazdan) www.instagram.com/dryazdan and (@DrYazdanCoaching) www.Instagram.com/dryazdancoaching
👋 Episode Overview:
Dr. Yazdan kicks off this episode with a personal moment — celebrating her daughter’s 6th birthday in a more intentional and low-key way. It’s a perfect segue into today’s topic: slowing down to scale smarter — by building the right systems inside your dental practice.
In this episode, you’ll learn the four core systems that high-profit dental practices all have in place — systems that drive clarity, increase case acceptance, and remove friction so your practice can grow without requiring more hustle from you.
Whether you're just starting out or you’ve been running your practice for years, this is a must-listen episode to transform how your business operates day-to-day.
🧠 What You’ll Learn in This Episode:
💡 1. Patient Flow Systems
• Why patient flow isn’t just about where patients go — it’s about how they decide.
• The 3 key questions every patient interaction should answer.
• How bottlenecks like insurance verification and checkout delays sabotage growth.
• How to train your team to guide patients toward “yes” at every touchpoint.
💰 2. Financial Tracking Systems
• Go beyond production and collections: track the story of your money.
• Real-life example of a practice unknowingly over-relying on hygiene.
• How to use data to diagnose issues like low case acceptance or lack of new patients.
• The 3 questions your financial reports should answer every month.
🧾 3. Team Accountability Systems
• Why accountability is not micromanagement.
• How to use role-specific scorecards to track performance.
• Examples of measurable outcomes for team roles.
• How “self-policing accountability” boosts ownership and performance.
📣 4. Marketing Systems
• Why running ads alone isn’t a strategy — it’s gambling.
• The 3 pillars of a real marketing system:
1. Internal marketing
2. External marketing
3. Follow-up marketing
• How high-profit practices convert leads into long-term patients through education and automation.
📝 Episode Highlights:
• "High-profit practices don’t make money by accident. They measure the right things, consistently."
• "Marketing isn’t just about leads — it’s about building trust, nurturing relationships, and guiding patients to say yes."
• "Accountability should be baked into your systems, not your personality."
✅ Episode Takeaway:
Choose one system from today’s episode and ask yourself:
“What’s one change I can make this week to bring more clarity, consistency, and profitability into my practice?”
Start small — but start intentionally.
📌 Resources & Links:
• 👩⚕️ Book a consult to build these systems with expert support: www.dryazdancoaching.com/consult
• 📲 Follow Dr. Yazdan on Instagram: @dryazdan (www.instagram.com/dryazdan)
💬 Loved this episode?
Share it with a dentist friend who’s ready to grow smarter, not harder.
Leave a review and tag Dr. Yazdan on social to continue the conversation!
All content for The Social Dentist - Dr. Yazdan is the property of Dr. Yazdan and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Links & Mentions:
Consult booking link: www.dryazdancoaching.com/consult
Email me: DrDYazdan@gmail.com
Make more money video: www.dryazdancoaching.com/MDM
Follow me for more tips: (@DrYazdan) www.instagram.com/dryazdan and (@DrYazdanCoaching) www.Instagram.com/dryazdancoaching
👋 Episode Overview:
Dr. Yazdan kicks off this episode with a personal moment — celebrating her daughter’s 6th birthday in a more intentional and low-key way. It’s a perfect segue into today’s topic: slowing down to scale smarter — by building the right systems inside your dental practice.
In this episode, you’ll learn the four core systems that high-profit dental practices all have in place — systems that drive clarity, increase case acceptance, and remove friction so your practice can grow without requiring more hustle from you.
Whether you're just starting out or you’ve been running your practice for years, this is a must-listen episode to transform how your business operates day-to-day.
🧠 What You’ll Learn in This Episode:
💡 1. Patient Flow Systems
• Why patient flow isn’t just about where patients go — it’s about how they decide.
• The 3 key questions every patient interaction should answer.
• How bottlenecks like insurance verification and checkout delays sabotage growth.
• How to train your team to guide patients toward “yes” at every touchpoint.
💰 2. Financial Tracking Systems
• Go beyond production and collections: track the story of your money.
• Real-life example of a practice unknowingly over-relying on hygiene.
• How to use data to diagnose issues like low case acceptance or lack of new patients.
• The 3 questions your financial reports should answer every month.
🧾 3. Team Accountability Systems
• Why accountability is not micromanagement.
• How to use role-specific scorecards to track performance.
• Examples of measurable outcomes for team roles.
• How “self-policing accountability” boosts ownership and performance.
📣 4. Marketing Systems
• Why running ads alone isn’t a strategy — it’s gambling.
• The 3 pillars of a real marketing system:
1. Internal marketing
2. External marketing
3. Follow-up marketing
• How high-profit practices convert leads into long-term patients through education and automation.
📝 Episode Highlights:
• "High-profit practices don’t make money by accident. They measure the right things, consistently."
• "Marketing isn’t just about leads — it’s about building trust, nurturing relationships, and guiding patients to say yes."
• "Accountability should be baked into your systems, not your personality."
✅ Episode Takeaway:
Choose one system from today’s episode and ask yourself:
“What’s one change I can make this week to bring more clarity, consistency, and profitability into my practice?”
Start small — but start intentionally.
📌 Resources & Links:
• 👩⚕️ Book a consult to build these systems with expert support: www.dryazdancoaching.com/consult
• 📲 Follow Dr. Yazdan on Instagram: @dryazdan (www.instagram.com/dryazdan)
💬 Loved this episode?
Share it with a dentist friend who’s ready to grow smarter, not harder.
Leave a review and tag Dr. Yazdan on social to continue the conversation!
Episode 321- Why Your Marketing Isn’t Working — And How to Fix It for Real Growth.
The Social Dentist - Dr. Yazdan
10 minutes 56 seconds
1 month ago
Episode 321- Why Your Marketing Isn’t Working — And How to Fix It for Real Growth.
Links & Mentions:
Consult booking link: www.dryazdancoaching.com/consult
Email me: DrDYazdan@gmail.com
Make more money video: www.dryazdancoaching.com/MDM
Follow me for more tips: (@DrYazdan) www.instagram.com/dryazdan and (@DrYazdanCoaching) www.Instagram.com/dryazdancoaching
If your schedule is packed, but your profits aren’t growing…
If you're exhausted by high-maintenance, price-sensitive patients…
If your marketing budget feels like it’s vanishing into a black hole...
Then today’s episode is for you.
In this episode, Dr. Yazdan shares the most common mistakes dentists make in their marketing—and exactly how to start attracting the right patients who value your expertise, respect your time, and drive revenue.
You’ll learn:
📌 Why “we put patients first” is not a marketing strategy
📌 The 3 marketing metrics that actually matter (hint: it’s not clicks or reach)
📌 How to finally define your ideal patient—and speak directly to them
📌 What your calendar says about your messaging
📌 The biggest mistake dentists make with marketing agencies (and how to fix it fast)
📌 The internal marketing goldmine you’re probably ignoring
💡 Key Takeaways:
✅ Marketing isn’t about being available to everyone—it’s about attracting the people you’re best at serving.
✅ You get what you market for—so check your content, your ads, and even your Instagram captions.
✅ If your budget isn’t being tracked, it’s being wasted. Full stop.
✅ You don’t need to spend more—just market smarter.
🧪 Marketing Metrics that Matter:
1. Cost Per Lead (CPL): How much are you paying for each inquiry?
2. Lead-to-Patient Conversion Rate: Are those leads turning into booked (and kept) appointments?
3. Patient Lifetime Value (LTV): What is each patient worth to your practice over time?
When you know these numbers, you’ll stop throwing money at random ads and start building real, sustainable growth.
💰 BONUS: Internal Marketing Strategies That Cost $0 (But Work Like Crazy)
📈 Review Collection Systems
📈 Referral Request Systems (with before & after books!)
📈 Reactivation Campaigns via email or text
These three strategies alone can drive massive growth—without touching your ad budget.
💬 Favorite Quotes from the Episode:
“You get what you market. Plain and simple.”
“If you’re not tracking your campaigns, your budget is going into a black hole.”
“Internal marketing is a goldmine—most dentists aren’t doing enough of it.”
🔥 Ready to Create a Practice That Attracts Ideal Patients on Autopilot?
Dr. Yazdan is now offering consults for her program:
SMDP – Systems for a Million Dollar Dental Practice.
This is where she helps practice owners:
• Build airtight systems that bring in the right patients
• Eliminate marketing guesswork
• Turn their practices into million-dollar machines without more hustle
📅 Book a free consult at:
👉 dryazdancoaching.com/consult
Loved this episode?
Subscribe, rate, and leave a review!
Then share it with another practice owner who’s ready to stop hiring on autopilot and start hiring for impact.
The Social Dentist - Dr. Yazdan
Links & Mentions:
Consult booking link: www.dryazdancoaching.com/consult
Email me: DrDYazdan@gmail.com
Make more money video: www.dryazdancoaching.com/MDM
Follow me for more tips: (@DrYazdan) www.instagram.com/dryazdan and (@DrYazdanCoaching) www.Instagram.com/dryazdancoaching
👋 Episode Overview:
Dr. Yazdan kicks off this episode with a personal moment — celebrating her daughter’s 6th birthday in a more intentional and low-key way. It’s a perfect segue into today’s topic: slowing down to scale smarter — by building the right systems inside your dental practice.
In this episode, you’ll learn the four core systems that high-profit dental practices all have in place — systems that drive clarity, increase case acceptance, and remove friction so your practice can grow without requiring more hustle from you.
Whether you're just starting out or you’ve been running your practice for years, this is a must-listen episode to transform how your business operates day-to-day.
🧠 What You’ll Learn in This Episode:
💡 1. Patient Flow Systems
• Why patient flow isn’t just about where patients go — it’s about how they decide.
• The 3 key questions every patient interaction should answer.
• How bottlenecks like insurance verification and checkout delays sabotage growth.
• How to train your team to guide patients toward “yes” at every touchpoint.
💰 2. Financial Tracking Systems
• Go beyond production and collections: track the story of your money.
• Real-life example of a practice unknowingly over-relying on hygiene.
• How to use data to diagnose issues like low case acceptance or lack of new patients.
• The 3 questions your financial reports should answer every month.
🧾 3. Team Accountability Systems
• Why accountability is not micromanagement.
• How to use role-specific scorecards to track performance.
• Examples of measurable outcomes for team roles.
• How “self-policing accountability” boosts ownership and performance.
📣 4. Marketing Systems
• Why running ads alone isn’t a strategy — it’s gambling.
• The 3 pillars of a real marketing system:
1. Internal marketing
2. External marketing
3. Follow-up marketing
• How high-profit practices convert leads into long-term patients through education and automation.
📝 Episode Highlights:
• "High-profit practices don’t make money by accident. They measure the right things, consistently."
• "Marketing isn’t just about leads — it’s about building trust, nurturing relationships, and guiding patients to say yes."
• "Accountability should be baked into your systems, not your personality."
✅ Episode Takeaway:
Choose one system from today’s episode and ask yourself:
“What’s one change I can make this week to bring more clarity, consistency, and profitability into my practice?”
Start small — but start intentionally.
📌 Resources & Links:
• 👩⚕️ Book a consult to build these systems with expert support: www.dryazdancoaching.com/consult
• 📲 Follow Dr. Yazdan on Instagram: @dryazdan (www.instagram.com/dryazdan)
💬 Loved this episode?
Share it with a dentist friend who’s ready to grow smarter, not harder.
Leave a review and tag Dr. Yazdan on social to continue the conversation!
