Why do custom branded graphics matter? Hello, I’m Joe Laber, The Social Barista and Branding Expert coming to you from my A Cup of Media studio. Welcome to A Cup of Social, where I aim to give you simple and easy-to-use tips for leveraging the power of Social Media to help grow your customer or donor base. I’ve been helping radio stations, small businesses and nonprofits engage with their audiences on Social since the days of MySpace back in the early 2000s. Does your brand have a logo, how about a tagline? Do you absolutely love your logo? If not, I first suggest addressing that issue and hiring a professional graphic artist to design a new one for you. If you need a logo, I also encourage you to invest the time and money in one that speaks your truth. Once you are satisfied with your logo, I encourage you to use Canva.com to start designing graphics for social using your logo, branded colors, and custom pics. Custom graphics are much more professional, engaging, and effective. Plus, they’re guaranteed to help your brand shine online. Please continue to follow me for my next freshly brewed blog. Have a question? I’d love to hear from you. Please email me at acupofjoemedia@gmail.com. Thanks so much for joining me and be sure to have a great day on Social!