Send us a text Summary: Jeremy LaDuke, founder of Epic Nine, dives into the attention economy and why bold, memorable branding outperforms safe, copycat marketing. He explains how small businesses can set honest budgets, track what really matters, and build brand familiarity that drives conversion — even without perfect attribution. From Liquid Death’s creative risk-taking to networking tips for introverts, Jeremy shares practical lessons every entrepreneur can apply to grow with authenticit...
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Send us a text Summary: Jeremy LaDuke, founder of Epic Nine, dives into the attention economy and why bold, memorable branding outperforms safe, copycat marketing. He explains how small businesses can set honest budgets, track what really matters, and build brand familiarity that drives conversion — even without perfect attribution. From Liquid Death’s creative risk-taking to networking tips for introverts, Jeremy shares practical lessons every entrepreneur can apply to grow with authenticit...
Unleashing Radio Rebel: Southside Steve's Journey | Southside Steve Rickman
The Small Business Safari
58 minutes
1 month ago
Unleashing Radio Rebel: Southside Steve's Journey | Southside Steve Rickman
Send us a text Southside Steve Rickman shares his journey from radio personality to entrepreneur, revealing how corporate radio's restrictions pushed him to bet on himself and build multiple businesses on his own terms. • Began in radio accidentally by filling in for a voice talent at 96 Rock while working at an ad agency • Became known on "The Regular Guys" morning show for outrageous stunts including being shot with BB guns • Developed a loyal following but faced increasing corporate restr...
The Small Business Safari
Send us a text Summary: Jeremy LaDuke, founder of Epic Nine, dives into the attention economy and why bold, memorable branding outperforms safe, copycat marketing. He explains how small businesses can set honest budgets, track what really matters, and build brand familiarity that drives conversion — even without perfect attribution. From Liquid Death’s creative risk-taking to networking tips for introverts, Jeremy shares practical lessons every entrepreneur can apply to grow with authenticit...
