The SEO Leadership Podcast

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Graham Bargeron

10 episodes

2 weeks ago

Ahmad Abusamak, SEO Manager at Bank of America joins me on this episode of the SEO Leadership Podcast. Ahmad and I are good friends and I had the pleasure of working with him in the past. I had a blast sitting down with him and picking his brain on how he thinks about leadership in the context of SEO! Our conversation covered everything from how to manage SEO agencies as an in-house SEO Manager, how to find your passion in your career, and how to get buy-in from stakeholders in a massive en...

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Episodes (10/10)

The SEO Leadership Podcast

#9: Ahmad Abusamak on Adaptability, Active Listening, & Managing SEO Agencies

2 years ago

22 minutes

The SEO Leadership Podcast

#8: Edwin Romero: The Pragmatic SEO Leader

Edwin Romero is an independent SEO consultant, specializing in huge website migrations to/from Salesforce Commerce Cloud. Edwin joins me on the SEO Leadership Podcast to discuss how to be a more effective SEO leader. Edwin is one of the most transparent folks that I've met, and his authenticity stands out to me as one of the greatest qualities of his leadership. You'll hear that ring true in this episode, and I hope you're as inspired by his gift of honesty and trustworthiness in his work as...

2 years ago

25 minutes

The SEO Leadership Podcast

#7: Ash Nallawalla on the "Accidental SEO Manager"

Ash Nallawalla joins me on the SEO Leadership Podcast to discuss how to be a more effective SEO leader. Ash recently wrote a book called “The Accidental SEO Manager”, and we spend a good amount of time discussing some of the key points of this excellent read. If you’re in the SEO industry and are interested in a leadership role (whether in-house or external), I highly recommend picking up a copy of this book. You can find it here: https://amzn.to/3dZmqkW In this episode, we talk about eve...

3 years ago

31 minutes

The SEO Leadership Podcast

#6: Chris Long on Strategic Thinking, Situational Leadership, & Effective Management Styles

Chris Long is VP of Marketing at Go Fish Digital. In this episode, Chris talks about what it means to be a high-achieving leader in the SEO industry, and how you can apply better management techniques to grow as a better leader along the way. We also dive into the power of empathy and innovation as good qualities in a leader. Check out some of the books that were referenced in this podcast: How to Win Friends and Influence People by Dale Carnegie: https://amzn.to/3phrYJRHBR's 10 Must Reads o...

3 years ago

29 minutes

The SEO Leadership Podcast

#5: Sara Taher on Transparency in SEO Leadership & Effective SEO Communication

Sara Taher is SEO Lead at Flywheel Digital, and SEO Consultant at her consultancy SEO Up Close. If you've been around the SEO industry for more than a few days, you have probably come across some of Sara's work. She has been featured in Search Engine Journal and has spoken at numerous SEO conferences and panels. In this episode, Sara talks about what leadership in the SEO industry means to her. We cover a wide range of topics including how to best communicate the value of SEO to stakeholders...

3 years ago

32 minutes

The SEO Leadership Podcast

#4: Celia Coughlin-Surridge on Differentiating Yourself & Servant Leadership

Celia Coughlin-Surridge is CEO and Sr. Marketing Alchemist at her consulting agency, Celia Rose Creative Consulting. In this episode, we dive into how you can differentiate yourself in the SEO industry to make the greatest impact as a leader, Celia's "why" and passion surrounding helping women-owned businesses, and she also shares some of her favorite books that have helped her develop into the leader she is: Purple Cow by Seth Godin: https://amzn.to/3AHMASuBuilding a Story Brand by Donald Mi...

3 years ago

16 minutes

The SEO Leadership Podcast

#3: Chris Dickey on SEO Software Development, Trusting Others Expertise, and Looking Around the Bend

Chris Dickey is the Founder and CEO of Visably. In this episode, Chris digs in to what it means to be a leader in the SEO and PR industries. Through his wide experience as Owner/Principal of Purple Orange LLC, as well as his current position as CEO of Visably, Chris has been a classic example of what leadership is all about: Trusting others expertise, understanding how to look around corners to see what's coming next, and solving problems creatively. I hope you enjoy this conversation with Ch...

4 years ago

17 minutes

The SEO Leadership Podcast

#2: Steve Valenza on Empathy, Helping Others Recognize Their Potential, Transparency in Leadership

Steve Valenza (@steve_valenza) is Product Manager of technical SEO at REI. In this episode, Steve walks through how unlocking your true potential as a leader often looks like helping everyone around you recognize their own potential. Steve has been in the SEO industry for around 7 years, falling into SEO almost by accident. Through agency work after his college graduation, Steve found himself gravitating towards SEO considering it to be an intriguing and deep puzzle to solve - a puzzle that w...

4 years ago

21 minutes

The SEO Leadership Podcast

#1: Stephanie Barbaran on Purpose-First and Collaborative Leadership

Stephanie Barbaran (@StephSBarbaran) is Managing Editor at the Los Angeles Business Journal. In this episode, Stephanie helps unpack her perspective of leadership in the SEO industry and why it's important to be purpose-first, driven to collaborate with your team, and always staying agile. The SEO industry is full of good advice on effective SEO tactics - our goal through this podcast is to become better SEO leaders. In the SEO Leadership Podcast, we dive into the minds of some of the top pe...

4 years ago

21 minutes

The SEO Leadership Podcast

Introduction: The SEO Leadership Podcast

Join us as we embark on this journey to become better SEO leaders together. Subscribe to ensure you see interviews of SEO leaders as soon as they're published.

5 years ago

1 minute