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The Search Bar: Law Firm Growth. Wine Optional.
Eric Ritter
51 episodes
2 days ago
Law Firm Growth. Wine Optional. Hosted by Eric Ritter, the SEO Sommelier and founder of Digital Neighbor. The Search Bar is where law firm owners and attorneys get practical strategies and real success stories to build a thriving, sustainable practice. We cover the whole business: strategy, finance, operations, client experience, team, and the marketing that fuels it:SEO, AEO, PPC, local search, social, email, and content. Every week, Eric sits down with leading voices in the legal world to share proven insights and clear next steps you can apply right away. You’ll leave each episode with 1
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All content for The Search Bar: Law Firm Growth. Wine Optional. is the property of Eric Ritter and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Law Firm Growth. Wine Optional. Hosted by Eric Ritter, the SEO Sommelier and founder of Digital Neighbor. The Search Bar is where law firm owners and attorneys get practical strategies and real success stories to build a thriving, sustainable practice. We cover the whole business: strategy, finance, operations, client experience, team, and the marketing that fuels it:SEO, AEO, PPC, local search, social, email, and content. Every week, Eric sits down with leading voices in the legal world to share proven insights and clear next steps you can apply right away. You’ll leave each episode with 1
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Marketing
Business
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The Psychology Behind Great SEO Content
The Search Bar: Law Firm Growth. Wine Optional.
42 minutes 46 seconds
6 months ago
The Psychology Behind Great SEO Content

Sip, sit back, and enjoy this episode of The Search Bar. Host Eric Ritter and guest Alison Ver Halen dive deep into the psychology behind great SEO content. Discover how blending psychology and SEO can boost your brand’s visibility, engage your audience, and drive more conversions. At the Search Bar, we're serving up insights for your digital marketing to taste and work successfully. Tune in and learn how to elevate your online presence and achieve your business goals.This episode's wine recommendation is the 2017 Columbia Valley Cabernet Sauvignon. This bold, balanced red is full of rich flavors that linger on the palate, just like great content leaves a lasting impact on your audience.Just as this Cabernet Sauvignon balances intensity and smoothness, your SEO strategy should balance technical precision with compelling, human-centered content!Connect with Alison Ver Halen on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn: https://www.linkedin.com/in/alison-ver-halen/Visit Alison Ver Halen's Website: https://avwritingservices.com/ Connect with Eric Ritter on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn: https://www.linkedin.com/in/helloericritter/ Learn more about Eric's company, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Digital Neighbor,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ a leading SEO and digital marketing agency: https://digitalneighbor.com/. Check out our blog for actionable SEO checklists and guides: https://helloericritter.com/blog/

The Search Bar: Law Firm Growth. Wine Optional.
Law Firm Growth. Wine Optional. Hosted by Eric Ritter, the SEO Sommelier and founder of Digital Neighbor. The Search Bar is where law firm owners and attorneys get practical strategies and real success stories to build a thriving, sustainable practice. We cover the whole business: strategy, finance, operations, client experience, team, and the marketing that fuels it:SEO, AEO, PPC, local search, social, email, and content. Every week, Eric sits down with leading voices in the legal world to share proven insights and clear next steps you can apply right away. You’ll leave each episode with 1