When times get tough, most entrepreneurs fold — but not Nick Friedman. In this episode of The Sales Factory, the co-founder of College Hunks Hauling Junk & Moving shares how grit, mindset, and adaptability turned a college side hustle into a $300M brand. His story reveals what it really takes to keep going when everyone else walks away.

Discover how to stop undercharging and start scaling your business with proven premium pricing strategies. In this episode, Coach Carroll and Joe Crisara break down the exact sales framework top contractors use to increase revenue, boost close rates, and build profitable service businesses. Learn how to position value with confidence, implement tiered pricing models, and attract high-value clients without discounting your worth. Perfect for home service pros, contractors, and small business owners ready to sell smarter and grow faster. #SalesTraining #PremiumPricing #ContractorMarketing #BusinessGrowth #CoachCarroll #JoeCrisara

Discover the foundational mindset shift that separates world-class entrepreneurs from the rest. It's not about money, connections, or finding the perfect timing—it’s about one crucial internal element that many founders overlook. If you feel stuck, this is the pillar of resilience and action you need to start building now.

In this episode of The Sales Factory, I (Coach Carroll) break down the most mind-blowing book launch I’ve ever witnessed — and what it taught me about marketing, offers, pricing, and mindset. Yes, Alex Hormozi sold 3.5 million copies of $100M Money Models in under 72 hours. But this isn’t just about what he did — it’s about what I learned watching it unfold in real time, and how it's reshaping the way I’m launching The Hunter Head Game.

Success isn’t easy — it’s built on consistency, sacrifice, and doing the hard things when no one’s watching.

Coach Carroll sits down with Patrick Carr, founder of Blue Collar Media Group, to discuss the hidden threats facing contractors today — from outdated marketing to the rapid rise of AI. If you’re in the trades, this is your wake-up call.

Mike Brown flew 75 combat missions in Iraq, built a $100M+ energy firm, sold for "life-changing money" in 2019... then lost $100,000 every month for two years straight. How does a former fighter pilot who generated over $100 million go from financial freedom to nearly broke? And what did he learn that could save you years of grinding? Mike's now the "anti-hustle guy" who says most entrepreneurs need WAY less money than they think to be truly wealthy. His formula: 33x your annual spending = financial freedom (not $100M like he thought). You'll learn: Why "there are no emergencies in business" (learned when his F-18 cockpit filled with smoke) The 5 levels of true wealth beyond money Why the "7 streams of income" advice destroys young entrepreneurs His biggest mistake that cost him millions From Navy cockpit to $100M exit to anti-hustle wisdom - this story will change how you think about wealth.

Krista Yockey's commercial real estate deals take 2 years to close compared to 45 days in residential. She managed 278 agents when COVID hit, then pivoted to industrial real estate. From corporate micromanagement to million-dollar warehouse deals, Krista breaks down the industrial boom and why "everything is negotiable." Her husband's cancer shifted her perspective on chasing money versus living a fulfilled life.

Kory Rkyman's parents waited 8 years to escape Soviet Russia with one suitcase and $400 cash. Today he runs a $48 million insurance agency with 31 remote employees spread across the country. Kory breaks down his unconventional approach to building businesses - from paying recruiters $5K to steal top talent to making $57K on house flips through social media. He admits being "broken" and "never satisfied" drives his success, scaling multiple companies while flipping 30 houses annually. This conversation reveals the psychology and systems behind remote team management, aggressive hiring tactics, and turning childhood trauma into entrepreneurial fuel. The Russian escape story sets up everything that follows.

Victor Rancour was broke, living in a room with a baby, making $6/hour at oil changes when he answered a Craigslist ad for an HVAC job he knew nothing about. Four years later, he'd built and exited a $50+ million empire. Victor breaks down the systems and obsessive standards that separate the 5% of service companies that dominate from the 95% that fail. From daily truck inspections to technicians making $900K annually, this is the blueprint for turning blue-collar chaos into predictable profit. The Hawaii recruitment story alone is worth the listen.

Strategic Communications Professor Dr. Karen Freiberg reveals how Facebook and Instagram quietly opened their content to search engines - meaning that college party photo could now be the top result when employers Google your name. From NCAA All-American to AI pioneer, Dr. Freiberg breaks down the seismic shifts happening in social media while other professors ban the very tools that could save their students' careers. This isn't your typical academic interview - it's a raw conversation about AI disruption, employee influencers, and why creative agencies are facing extinction.

What happens when life throws everything at you—trauma, doubt, survival mode—and you still choose to rise? Meyling Marin sits down with Coach Carroll for a raw, vulnerable, and deeply inspiring conversation about rebuilding not just a business, but a life. She opens up about the mindset shifts that changed everything, the battles no one saw, and how reclaiming her self-worth became the foundation for success. This isn’t just another entrepreneurial journey—this is what real transformation sounds like.

What does it take to build a multi-million dollar insurance agency—and actually keep it growing? Justin Cook didn’t just crack the code, he rebuilt the system. In this episode, he sits down with Coach Carroll to unpack the mindset, structure, and grit that took him from brand-new agent to one of the most respected names in the business. Whether you're stuck, scaling, or starting over, this episode will challenge what you think it takes to win.

What do firefighting and SaaS leadership have in common? For Matt Verlaque, everything. In this episode, he unpacks how he went from chaos in the firehouse to calm systems in the boardroom—scaling a SaaS company, selling it, and now helping founders do the same. If you’re tired of burnout, bottlenecks, and guessing your way through growth, Matt’s hard-won wisdom might be the reset you didn’t know you needed. But don’t expect fluff—this is all signal, no noise.

What if solving humanity’s biggest problems didn’t require more effort—just smarter systems? Bobby Fishkin is a futurist, inventor, and systems thinker who’s quietly shaping the world behind the scenes. In this episode, he sits down with Coach Carroll to unpack mind-bending ideas about how bots, collective intelligence, and ancient wisdom could be the keys to building a better, more sustainable future. From climate disasters to societal structures, Bobby isn’t just imagining what’s next—he’s building it. This conversation will stretch your brain in the best way possible. You’ll walk away seeing the world differently.

What if knocking on doors could build a fortune? Lenny Gray has spent 30 years mastering the door-to-door game—and he’s not just teaching people how to sell, he’s teaching them how to build empires. In this episode, Coach Carroll sits down with the founder of Door 2 Door Millionaire to break down the system that’s helped thousands of reps dominate in one of the toughest sales industries on the planet. This isn’t just about scripts—it’s about mindset, mastery, and making millions where most people hear “no.”

Burnout isn’t a badge of honor. It’s a warning sign. In this solo AMA, Coach Carroll pulls back the curtain on what really happens when you try to scale too fast, take on too much, and lose focus. From delegation struggles to the mental battles no one talks about, this episode is your brutally honest roadmap for scaling without breaking down. If you’ve ever felt overwhelmed, stuck, or on the edge of burnout—you need this.

What if chasing success is the very thing keeping you from it? In this episode, Coach Carroll sits down with Jacob Hicks—a coach who’s seen both sides of the grind—to talk about what it really takes to build a life that works for you, not against you. From chaos-proofing your days to setting up invisible moats around your time and energy, Jacob shares a radically different approach to ambition, growth, and freedom. It’s not about slowing down—it’s about getting smarter. You’ll never look at “hustle” the same way again.

Forget being the best—be the only one. Marketing legend Steve Miller joins Coach Carroll on The Sales Factory to break down the unfiltered truth about what really makes a brand unforgettable. From his “uncopyable” philosophy to moose-hunting metaphors, Steve shares how most businesses fall into the trap of being boring—and how to escape it by creating value no competitor can replicate. If you’re tired of competing and ready to stand out, this episode delivers the clarity and strategy you’ve been missing.

When you've been laid off not once, not twice, but three times—and you’ve got no plan B—what do you do? If you’re Jason Johnson, you build a real estate brand that turns heads and closes deals. In this episode, Coach Carroll sits down with Jason for an unfiltered conversation about betting on yourself, learning through failure, and finding creative ways to stand out in a crowded market. From cold calls to Halloween parties, this one’s packed with hustle, heart, and hard-earned lessons you won’t want to miss.