Send us a text Ready to turn views into visits? We sat down with Jeraud Norman of Jeraud Marketing to get brutally practical about what actually drives people into a rent‑to‑own store: short videos with real humans, clear invitations to try products in person, and simple tracking that proves ROI without fancy software. If you’ve been posting product photos and praying for reach, this conversation shows how to swap static for story and clicks for customers. We start with the basics most teams...
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Send us a text Ready to turn views into visits? We sat down with Jeraud Norman of Jeraud Marketing to get brutally practical about what actually drives people into a rent‑to‑own store: short videos with real humans, clear invitations to try products in person, and simple tracking that proves ROI without fancy software. If you’ve been posting product photos and praying for reach, this conversation shows how to swap static for story and clicks for customers. We start with the basics most teams...
Building a Legacy: How Showplace Rent-to-Own Stood the Test of Time
The RTO Show "Let's talk Rent to Own"
51 minutes
5 months ago
Building a Legacy: How Showplace Rent-to-Own Stood the Test of Time
Send us a text What does it take to build a sustainable rental business that thrives for over four decades? Gary Ferman, who recently stepped back after 44 years at the helm of Showplace Rent-to-Own, shares the wisdom earned from growing a single location into a 15-store operation across multiple states. Gary's journey began in 1982 during economic hardship with interest rates at 18.5%. With remarkable candor, he reveals how determination and financial discipline propelled him forward despit...
The RTO Show "Let's talk Rent to Own"
Send us a text Ready to turn views into visits? We sat down with Jeraud Norman of Jeraud Marketing to get brutally practical about what actually drives people into a rent‑to‑own store: short videos with real humans, clear invitations to try products in person, and simple tracking that proves ROI without fancy software. If you’ve been posting product photos and praying for reach, this conversation shows how to swap static for story and clicks for customers. We start with the basics most teams...
