564 - Why Angel Wax Skips the Hype: Support, Training, Products That Work and Culture that connects

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The RoadFS Podcast

Jody Sedrick

383 episodes

4 days ago

Jody Sedrick and Rod Puzey of Zenware and RoadFS explore the movers and shakers of the automotive detailing industry. Every Thursday we interview detailers, members of the IDA, suppliers, vendors, and other detailing professionals that are impacting and driving the auto detailing industry. Do you have someone interesting in the Detailing World you'd like us to interview? Let us know and we'll get them on. Hosted by Jody Sedrick and Rod Puzey Thank for listening to The RoadFS Podcast is a production of Zenware and RoadFS

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564 - Why Angel Wax Skips the Hype: Support, Training, Products That Work and Culture that connects

The RoadFS Podcast

38 minutes 50 seconds

1 month ago

564 - Why Angel Wax Skips the Hype: Support, Training, Products That Work and Culture that connects

We sit down with Rick from Angel Wax to unpack the brand’s journey from a small shop in Holland to a global, family-style network across 35–40 countries (200+ U.S. installers). Rick shares how in-house R&D (yep, a real lab) drives constant iteration—think Genesis updates, Resurrection 2.0, new pad systems, wheel/Marine compounds, water-spot removers, and acid shampoos—battle-tested in tough climates (Florida humidity, Aussie heat). We talk distribution lessons, why they’re favoring hands-on regional trainings over giant shows, and how Angel Wax’s “support-first” culture helps detailers find the right products for their lane (mobile, marine, dealership, or concours). Practical advice for new detailers: build community, choose systems over hype, and grow with brands that listen.Guest:Rick van der LeeAngelwaxhttps://angelwaxusa.com https://angelwax.co.uk/

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Rod Puzey

RoadFS and DetailBookie

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RoadFS CRM https://roadfs.com

DetailBookie CRM https://detailbookie.com