Our goal on the Revenue Marketing Report is to help marketers move from subject matter experts to strategic business partners. Camela Thompson has 15 years of experience in the Tech industry spanning revenue operations, and our guests have a wealth of experience in B2B marketing.
All content for The Revenue Marketing Report is the property of revenuemarketingreport and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Our goal on the Revenue Marketing Report is to help marketers move from subject matter experts to strategic business partners. Camela Thompson has 15 years of experience in the Tech industry spanning revenue operations, and our guests have a wealth of experience in B2B marketing.
What’s the difference between intent and B2B engagement marketing data?
The Revenue Marketing Report
12 minutes 7 seconds
1 year ago
What’s the difference between intent and B2B engagement marketing data?
Misha Salkinder, Head of Customer Data Strategy at CaliberMind, joins our host, Camela Thompson, in this episode of the Revenue Marketing Report. Misha shares a concise summary of the difference between engagement and intent and how to think about incorporating them into your marketing strategy.
Misha’s LinkedIn Profile: https://www.linkedin.com/in/msalkinder/
For more great content like this, visit https://calibermind.com/thought-leadership/podcasts/
The Revenue Marketing Report
Our goal on the Revenue Marketing Report is to help marketers move from subject matter experts to strategic business partners. Camela Thompson has 15 years of experience in the Tech industry spanning revenue operations, and our guests have a wealth of experience in B2B marketing.
