🎙️ In this episode of The Retail Spotlight, we sit down with Anand Ganesh - Founder of Retail Fountainhead and veteran retail strategist with 27 years across consumer tech, e-commerce, and big-box retail. Anand takes us inside the thinking that turned flashy campaigns like “Buy a TV, Get a BMW Free” into a long-term playbook for trust, data, and strategy. More importantly, he unpacks why physical retail’s future may depend on thinking less like a traditional store and more like a marketplace....
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🎙️ In this episode of The Retail Spotlight, we sit down with Anand Ganesh - Founder of Retail Fountainhead and veteran retail strategist with 27 years across consumer tech, e-commerce, and big-box retail. Anand takes us inside the thinking that turned flashy campaigns like “Buy a TV, Get a BMW Free” into a long-term playbook for trust, data, and strategy. More importantly, he unpacks why physical retail’s future may depend on thinking less like a traditional store and more like a marketplace....
Harri Nieminen, Head of Customer Experience and Insight | 🎙 Customer Experience Reimagined: Inside Stockmann's Emotional Value Index #7
The Retail Spotlight
47 minutes
11 months ago
Harri Nieminen, Head of Customer Experience and Insight | 🎙 Customer Experience Reimagined: Inside Stockmann's Emotional Value Index #7
In this episode, we’re joined by Harri Nieminen, Head of Customer Experience and Insight at Stockmann, the iconic 160-year-old Nordic department store. Harri takes us on a deep dive into how Stockmann measures customer experience with their unique Emotional Value Index (EVI). He explains how this innovative approach allows Stockmann to truly understand their customers' feelings, translating emotions into actionable insights that drive business growth and keep shoppers returning generation aft...
The Retail Spotlight
🎙️ In this episode of The Retail Spotlight, we sit down with Anand Ganesh - Founder of Retail Fountainhead and veteran retail strategist with 27 years across consumer tech, e-commerce, and big-box retail. Anand takes us inside the thinking that turned flashy campaigns like “Buy a TV, Get a BMW Free” into a long-term playbook for trust, data, and strategy. More importantly, he unpacks why physical retail’s future may depend on thinking less like a traditional store and more like a marketplace....
