5 EASY Ways Your Offline Can Beat Online

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The Retail Podcast - DeathGround | Marketing and Small Business Advice

Mason on Business

70 episodes

1 week ago

Welcome to Deathground Marketing's Retail Podcast. The Mobshow. In 2012 I walked out of prison. I began my 30th year, with £49 in my back pocket, no home, no job and little prospect of getting one. 6 years later I had founded chain of 27 stores across the UK on a shoestring and a backpack full of stock. We have multi million pound revenues each year and if I can do this, then you can achieve your own entrepreneurial dreams too. With the ease today of setting up a website, social media profiles and easy to manage advertising options, there has never been a better time to chase your dreams.

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5 EASY Ways Your Offline Can Beat Online | Retail Startup Advice

The Retail Podcast - DeathGround | Marketing and Small Business Advice

28 minutes 36 seconds

5 years ago

5 EASY Ways Your Offline Can Beat Online | Retail Startup Advice

5 Easy Ways Your Offline Shop Can Beat Online Competition

If you run a brick and mortar business you may worry that online is eating into your market. You can't be blamed for thinking like that, we have it rammed down our throat constantly by national media.

The reality is much more nuanced than that. In truth one statement can't talk about an entire spread of industries. Are convenience tobacco stores going out of business because of Amazon? Hell no. High quality, amazing experiences, with impeccable branding will always resonate with consumers. Not all consumers, but the ones you probably want.

In this podcast I talk (From experience) 5 simple and easy ways you can take the battle to the online competitors and win. So give me 28 minutes of your time and I will give you a ton of tested methods you can apply starting today. In fact right after you share and subscribe to this podcast. This is a core part of what we do at Deathground as a Retail Consultancy Agency.

It's been a while since I added a new episode to the retail podcast, but I am back, I just will be a little less demanding on myself to produce so many episodes. Retail tips in the form of podcast don't seem to trickle down to audio platforms. Well certainly not anything you don't already know. But where our business straddles online and offline, I am able to see what works and what obvious tricks are being missed.

If you worry about your business being taken over by an online competitor, breath easy. I've got some easter eggs for you. so that's it, this is the Mason on Business show, the retail podcast that helps you beat the odds. This episode was sponsored by SEO Fairy - simple and affordable SEO advice for SMEs. If you are looking for a local SEO agency or an SEO consultant that doesn't cost the earth - hit them up. #retail #marketing #seo