If you're looking for fresh, effective ways to win expired listings without always relying on cold calling, this episode is for you. Real estate coach and agent Kristi Jencks reveals 5 innovative strategies that cut through the noise and attract sellers—no scripts required.
Here's what you will discover...
Why direct mail still wins when done the right way
How to create content that expired sellers are searching for
A step-by-step expired strategy box that grabs attention
Jump to these topics:
🎙️ 0:01 – Meet Kristi Jencks: Agent, coach, and mom of 8
📍 2:02 – If I needed a listing in 24 hours...
📬 2:57 – Why direct mail works and how to make it emotional
🧠 4:40 – 3-part mail strategy that tells a story
✉️ 8:43 – Handwritten letters that actually convert
📱 10:12 – Using social media to attract expired leads
🎯 12:16 – Educational video content that builds trust
🏘️ 14:22 – Market snapshot content that positions you as the expert
📦 21:44 – “Save Search + Daily Drop” strategy with a physical kit
🤖 26:55 – Leveraging AI to show up in smart searches
REACH KRISTI
Website: kristijencks.com
Instagram: https://www.instagram.com/kristijencks/
RESOURCES
Ad Builder: https://www.redx.com/products/ad-builder/