In this episode of the Recruitment Founders Podcast, Lindsay Hartland and Greg Elton unpack why so many UK owner-operators are eyeing the United States. Lindsay explains how he rebuilt “on the tools” after years in leadership, why he chose the US, and what’s genuinely different: higher fees, quicker decisions, fewer counter-offers, and clients who value recruiters. They also cover barriers to entry (surprisingly few), workable UK-hours rhythms, and a practical, candidate-led go-to-market.

Key Takeaways

The commercial upside is real. Standard perm fees at 25–30% are accepted, often on higher base salaries; some clients even expect invoicing on total OTE. Respect for the service shows up in both fees and behaviour.

Counter-offers are rare due to “at-will” employment. Short or no notice periods mean less time for employers to claw candidates back, so deals move faster and stick.

Cash flow is healthier. Start-ups commonly pay on time (sometimes early), and many US clients accept invoices at verbal offer, bringing cash in the door sooner.

Go to market with candidates, not credentials. Lead with a high-calibre, passive candidate and ultra-personalised outreach to targeted firms; it builds trust quickly in a cold market.

Light admin to start. No US entity or bank needed; most clients will pay in your chosen currency. Keep a completed W-8BEN on file to avoid withholding.

It’s still recruitment. Searches can be pulled and setbacks happen; this isn’t a magic switch. Treat the US as a deliberate build, not a quick fix.

Best Moments

“Check this out… clients will pay 25%, they’ll pay 30% for standard perm.”

“I invoice when the offer is accepted… HR even told me to include the bonus.”

“In five years I don’t think I’ve ever had a counter-offer.”

“You don’t need a US entity or bank account, just have a W-8BEN ready.”

“If you want to test it, keep your UK market and run a US ‘mini-project’ one day a week.”

About Recruitment Founders Club

Recruitment Founders Club is your launchpad to owning a successful recruitment business. We provide comprehensive mentorship and cover your start-up costs for the first 12 months. Coupled with our robust network and ongoing support, we not only help you start your own business, we ensure you thrive.

Find out more: https://recruitmentfoundersclub.com/

Hosted on Acast. See acast.com/privacy for more information.

In this lively Recruitment Founders Podcast episode, Lindsay Hartland and Greg Elton sit down with PJ Ellis, long-time friend of the hosts, RFC board adviser and brand strategist, to unpack personal branding, reinvention, and why community beats going it alone. PJ charts a non-linear path from early TV fame (Big Brother 3), back into law, then into running a digital agency and launching charities, before joining RFC to help founders shape company and personal brands that actually cut through. Expect humour and practical guidance on pressing “go”, iterating fast, and telling your story with authenticity.

Key Takeaways

Personal brand = authenticity over polish. If you build a persona you can’t live in real life, it will break under scrutiny; be yourself and you’ll be remembered for how you made people feel.

Press go, then iterate. Don’t let logos and names stall you; most brands evolve in the first 6–12 months. RFC’s own identity improved after a candid challenge and a night’s sleep.

A company brand must pass the “sniff test”, but personal brand wins meetings. Founders’ voices, opinions, and stories do the heavy lifting; the website and logo add credibility later.

Community kills procrastination. Surrounding yourself with people who challenge and support you makes decisions faster and braver, exactly what RFC was set up to provide.

“Get out of your own way.” Hit publish even if the post isn’t perfect; consistency and honest perspective beat scheduled, over-designed content.

Best Moments

“Get out of your own way… just press go.”

“The only way to build out your personal brand is to be authentic… the last thing you want is to be judged on something you’re not.”

“You’ll iterate, logos change. What matters is starting and having people around you who’ll challenge you.”

“Post from your company page like it’s a person.”

“No one cares about you as much as you think they do… so go and tell your story and have some fun.”

About the guest

PJ studied Law at the University of Birmingham and practised as a solicitor for 7 years before moving into digital marketing. He founded Blake7, which merged with Lightbox Digital, and co-founded the charity LoveBrum. A mentor and community advocate, PJ has helped raise over £1.5 million for start-ups and charity, earning a Points of Light award. Passionate about Birmingham, family, football, and Ibiza, PJ is dedicated to making a difference.

About Recruitment Founders Club

Recruitment Founders Club is your launchpad to owning a successful recruitment business. We provide comprehensive mentorship and cover your start-up costs for the first 12 months. Coupled with our robust network and ongoing support, we not only help you start your own business, we ensure you thrive.

Find out more: https://recruitmentfoundersclub.com/

Hosted on Acast. See acast.com/privacy for more information.

In this episode of the Recruitment Founders Podcast, Lindsay Hartland and Greg Elton dig into the shift from being process-led salespeople to relationship-led recruiters. Greg shares how leaving S3 for exec search exposed a gap, he could sell, but he didn’t have a network, triggering a reset that transformed his results. Lindsay adds that playing the long game (even doing the odd free placement) compounds into referrals and senior mandates. They round out with why building a personal brand on LinkedIn is so important.

Key Takeaways

S3 forged great sales discipline, but exec search demanded a genuine network. Moving from “closing deals” to “serving people” was the unlock.

Relationships beat tools. Know clients and candidates as humans; that’s the moat AI can’t replace and it smooths the peaks and troughs.

Play the long game. Acts of service (even a free placement) come back as warm introductions and C-suite searches.

Be intentional and memorable. Nurture your network (water the plant), ask for warm intros, and stitch dots together — Greg’s FTSE100 win came exactly that way.

Personal brand matters. LinkedIn presence has shifted from nice-to-have to essential; founders should invest in content and community, not just cold calls.

KPIs aren’t everything. Lindsay binned rigid KPIs, focused on service, and built without relying on cold calls or unsolicited CVs; care wins.

Best Moments

“How much do your clients know about you, and how much do you know about them as people?”

“I billed nothing in six months… I billed £465,000 in the following six.”

“Networking isn’t taking a picture of your badge and sticking it on LinkedIn… It’s about being memorable and you remembering people.”

“I’ll do it for you.” (on choosing to deliver for free and the goodwill that followed)

About Recruitment Founders Club

Recruitment Founders Club is your launchpad to owning a successful recruitment business. We provide comprehensive mentorship and cover your start-up costs for the first 12 months. Coupled with our robust network and ongoing support, we not only help you start your own business, we ensure you thrive.

Find out more: https://recruitmentfoundersclub.com/

Hosted on Acast. See acast.com/privacy for more information.

In this episode of the Recruitment Founders Podcast, Lindsay Hartland and Greg Elton unpack why solo founders need more than a WhatsApp group: real structure, honest counsel and tangible help that moves deals forward. They chart how RFC grew from their own isolation as owner-operators into a community with shared incentives, minority-stake backing and practical mentorship, built to be the antidote to paranoia and “fat-cat” investor models. They also reflect on launching in a tough market, doubling down on existing founders, and opening the doors to established small agencies seeking a board-in-a-box.

Key Takeaways

Working alone can stall discipline and morale. Founders miss the buzz, structure and accountability of a sales floor; community restores momentum and validation.

This isn’t hugs and high-fives; it’s pithy, real-world mentoring that impacts commercials, right down to terms, proposals and closing big deals.

RFC’s partner model aligns everyone: an LLP owns 20% of the business, partners share in the portfolio, and dividends can’t be extracted without all shares participating.

Designed as the antithesis of greedy investment plays: minority shareholdings, ethical fees, founders keep control, born from Greg’s midnight “lightbulb” (and Companies House filing).

Best Moments

“Community can be just a bit soft and cuddly… I like getting into the nitty-gritty.”

“I literally dreamt the gap in the market… and incorporated it in the middle of the night.”

“Everyone, watering everyone’s garden.”

“You get two for one”— on receiving contrasting advice that synthesises into a better solution.

“We’re a minority shareholder… founders run their own company.”

About Recruitment Founders Club

Recruitment Founders Club is your launchpad to owning a successful recruitment business. We provide comprehensive mentorship and cover your start-up costs for the first 12 months. Coupled with our robust network and ongoing support, we not only help you start your own business, we ensure you thrive.

Find out more: https://recruitmentfoundersclub.com/

Hosted on Acast. See acast.com/privacy for more information.

In this opening episode of the Recruitment Founders Podcast, Lindsay Hartland and Greg Elton share their origin story, the lessons that shaped them at S3/Huxley, and the serendipitous reconnection that led to launching Recruitment Founders Club (RFC).

Expect lived experience over theory: successes, failures, scaling (and failing), and a promise to be open in an industry that can feel secretive. It’s aimed squarely at current and aspiring recruitment founders, especially those running small firms who want community, challenge and practical guidance.

Key Takeaways

RFC’s purpose is community over paranoia. The pair want to “break the mould” of guarded leadership by sharing what actually works for owners of 0–10 person agencies.

Formative years matter. A high-energy S3/Huxley culture forged talent and taught pace, standards and progression, foundations both hosts still draw on.

Career arcs: Lindsay led and built teams for years; Greg rocketed early, moved into exec search for bigger mandates, and later into ownership, perspectives that complement each other for founders.

Openness includes the hard bits. They touch on anxiety, pressure and how supportive leadership can make performance sustainable, topics they plan to explore further.

Best Moments

“You’re going to get realness… stories about our successes, but also about our failures.”

“We’re going to be open… we’re not going to hold anything back.”

“You could easily spend £400 to £1,000 a month on your tech stack… the reality is they’re probably not [the answer].”

“RFC is two years old this month… we’ve got eight founders.”

About Recruitment Founders Club

Recruitment Founders Club is your launchpad to owning a successful recruitment business. We provide comprehensive mentorship and cover your start-up costs for the first 12 months. Coupled with our robust network and ongoing support, we not only help you start your own business, we ensure you thrive.

Find out more: https://recruitmentfoundersclub.com/

Hosted on Acast. See acast.com/privacy for more information.

Welcome to the Recruitment Founders Podcast, the place to kickstart your journey to running a successful recruitment business.

In each episode, you’ll get knowledge, tips, and real-life stories to help you take your business from start-up to whatever you want it to be.

At Recruitment Founders Club, we’ll show you how to follow a proven path to success, tap into a network of top-notch mentors, and join a community that thrives on collaboration and shared wins.

Connect with us on LinkedIn to join our community of founders and mentors, or visit our website to learn more about how we can help you launch, grow, and thrive in your recruitment business.

About Recruitment Founders Club

Recruitment Founders Club is your launchpad to owning a successful recruitment business. We provide comprehensive mentorship and cover your start-up costs for the first 12 months. Coupled with our robust network and ongoing support, we not only help you start your own business, we ensure you thrive.

https://recruitmentfoundersclub.com/

https://www.linkedin.com/company/recruitment-founders-club/

Hosted on Acast. See acast.com/privacy for more information.