Previously known as the Echo Chamber, the PRovoke Media Podcast brings insight and intelligence from across the global PR industry. Featuring interviews, analysis and conversation, the weekly show is hosted by PRovoke Media editors.
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Previously known as the Echo Chamber, the PRovoke Media Podcast brings insight and intelligence from across the global PR industry. Featuring interviews, analysis and conversation, the weekly show is hosted by PRovoke Media editors.
CCO Podcast: On Being Technology and Data-Driven at Booking Holdings
The PRovoke Media Podcast
49 minutes
5 days ago
CCO Podcast: On Being Technology and Data-Driven at Booking Holdings
For the latest edition of our CCO Podcast, Paul Holmes sat down with Leslie Cafferty, chief communications officer at Booking Holdings, to discuss how she manages a portfolio of technology-driven travel brands, how she balances the needs of different stakeholders and reaches them through a variety of channels, the challenges of working with influencers, and how the company is incorporating AI into its communications efforts.
The PRovoke Media Podcast
Previously known as the Echo Chamber, the PRovoke Media Podcast brings insight and intelligence from across the global PR industry. Featuring interviews, analysis and conversation, the weekly show is hosted by PRovoke Media editors.
