Send Krystal a Text Message. When I hear tech visionaries claim that AI will replace human connections, I can't help but notice an important fact they often overlook: our evolution has been shaped by togetherness and communication. In this conversation, Joe explores the importance of genuine human connection, even as technology continues to evolve. As an entrepreneurial parent, he shares the unique challenges of balancing business demands with raising young children, emphasizing the imp...

Send Krystal a Text Message. The magnetic pull of being in rooms with inspiring people can transform your creative journey. After recording in Nathan Barry's podcast studio in Boise during Craft and Commerce, I reflected on how proximity to motivated creators fuels success. This year's Kit event highlighted how connections formed at conferences evolve into impactful relationships for your business. Whether it was receiving a warm hug from author Jay Papasan or witnessing creators make signifi...

Send Krystal a Text Message. Have you ever wondered how successful course creators built their empires? It often comes down to strategic affiliate partnerships rather than just clever marketing or hefty ad budgets. Laura Sprinkle, founder of Rootabl and former affiliate manager for industry leaders like Amy Porterfield, emphasizes the importance of affiliate marketing. She explains that the visibility created by affiliates—what she calls the "omnipresence effect"—can generate momentum that tr...

Send Krystal a Text Message. Want to know how I've created over 1,500 podcast episodes since 2018? The secret lies in mastering solo content creation—a skill that's widely underestimated but extraordinarily powerful when done right. From 2020 to 2023, I produced a daily five-minute podcast called The Potty Report, resulting in more than 900 episodes. This wasn't because I felt motivated every day—quite the opposite. Many mornings, I didn't want to record at all. Yet I committed to showing up...

Send Krystal a Text Message. Hannah Soto shares a powerful truth that resonates with many creators and entrepreneurs: "The year I hit 2 million was the year I was the most miserable." This striking confession sets the tone for a meaningful discussion about prioritizing growth over comfort and living a purpose-driven life. After 12 successful years running a production company for Fortune 10 brands, Hannah realized that despite her financial success, something essential was missing. Now, she's...

Send Krystal a Text Message. "Kit just blew my mind!" I'm coming off my third consecutive Craft and Commerce conference in Boise, Idaho. This annual gathering, hosted by Kit, brings together influential creators in the economy for a unique experience of genuine masterminding, where deep listening and vulnerable sharing lead to unexpected insights. In this behind-the-scenes episode, you'll hear various parts of the trip, including my walk-and-talk thoughts before the event, event secrets...

Send Krystal a Text Message. What if securing professional opportunities is less about networking and more about being a decent person? In a conversation with Lisa Cooper Ellison, a trauma-informed writing coach and host of the "Writing Your Resilience" podcast, we explore how authentic connections can open unexpected doors in content creation. Lisa shares how her first major speaking opportunity on NPR arose from connecting with fellow writers rather than a strategic pitch. "These industries...

Send Krystal a Text Message. Many business owners experience frustrating plateaus due to a misunderstanding of how their business operates. If you've been creating content without a clear direction or struggling to achieve results despite consistent effort, you're not alone. Fortunately, there are solutions that don’t require you to work harder. Two powerful frameworks can shift your business strategy: the Business Model Canvas and the Customer Journey Map. The Business Model Canvas outlines...

Send Krystal a Text Message. Finding your authentic voice as a content creator can be challenging, but Dan Woerheide's journey offers valuable insights. After launching several podcasts since 2019, he discovered his true calling after recognizing that speaking was easier for him than writing. Overcoming the discomfort of hearing his own voice, Dan built confidence and learned that consistency is more important than perfection. His transition from seeking external validation to finding interna...

Send Krystal a Text Message. After 20 years in marketing, I'm sharing exactly what I would do differently if I were starting over today in 2025. These three fundamental strategies will help you stand out in the digital marketing landscape and achieve sustainable success without burning out. • Storytelling is your competitive advantage against AI and other creators, as your unique experiences cannot be replicated • The PREPM method (Plan, Record, Edit, Publish, Market) provides a proven syste...

Send Krystal a Text Message. Have you ever wondered how those super-successful content creators seem to be everywhere at once? They're not superhuman content machines—they've mastered the art of repurposing. Most podcasters are sitting on a goldmine of content but failing to extract its full value. You've already done the hard work of creating incredible episodes, but if you're only publishing them once and moving on, you're leaving opportunity on the table. The key isn't creating more—it's ...

Send Krystal a Text Message. Ever wonder how some content creators maintain a relentless publishing schedule without burning out? It's not superhuman discipline or mysterious productivity hacks—it's all about systems and workflows. After recording over 1,500 podcast episodes and publishing more than 500 YouTube videos weekly, I've learned that consistency stems from strong organization rather than just motivation. Many podcasters resist creating systems, citing their creativity as a rea...

Send Krystal a Text Message. Have you been putting off monetizing your podcast because you're "not big enough yet" or afraid of sounding salesy? You're not alone—and it's costing you more than you realize. After creating over 1,500 podcast episodes since 2018, I've learned that waiting to monetize is one of the biggest mistakes content creators make. The truth? You don't need thousands of subscribers or millions of downloads to start earning from your content today. This eye-opening episode...

Send Krystal a Text Message. Staring at your podcast numbers can feel like facing a report card for a test you didn’t study for, and many creators share this experience. Whether you have millions of downloads or are just getting started, those metrics can feel personal. But it's important to remember that your numbers don’t dictate your worth as a creator. By shifting our perspective, we can see metrics as valuable feedback rather than judgment. In this episode, I discuss my own journey from ...

Send Krystal a Text Message. Is your podcast growing as quickly as you'd like? If not, you might be overlooking the most powerful growth engine available to you—your existing audience. In this eye-opening episode, I tackle the surprisingly common tendency among podcasters to create content without fostering meaningful connections with listeners. Drawing from my experience coaching hundreds of podcasters, I explore what I call "the audience blindspot"—that tendency to focus exclusively on con...

Send Krystal a Text Message. What’s the one phrase your listeners instantly associate with you? If you’re drawing a blank, this episode is your reminder of just how powerful a podcast tagline can be. A memorable tagline isn’t just a cute sign-off—it’s the anchor that turns casual listeners into loyal fans. After hundreds of episodes, I’ve learned that your sign-off can carry real meaning. I’m sharing examples from our community—like Cathy’s heartfelt “Remember, you are not alone,” Reme’s vali...

Send Krystal a Text Message. Storytelling often feels intimidating when you believe your experiences aren’t dramatic enough to matter. That’s why Remy Mancera’s approach is so refreshing. As a Personal Brand Story Strategist and host of the Who Cares About My Story podcast, she helps coaches, consultants, and service providers turn ordinary moments into powerful content using her 10 Story Connectors Framework. Her podcast title alone speaks directly to the doubt many creators feel—and she’s h...

Send Krystal a Text Message. Ever feel like you're the only one struggling with your content creation journey? Our annual audience survey results are in, and the findings might surprise you. With over 50 respondents and 12 in-depth follow-up interviews, we've uncovered the three universal struggles plaguing creators across all platforms: consistency, monetization, and imposter syndrome. Whether you're just starting out or have been in the game for years, these challenges create a common thre...

Send Krystal a Text Message. What does it take to create 500 podcast episodes? Beyond the microphone setup and editing software, there's a deeply personal journey filled with unexpected twists, hard-earned wisdom, and surprising revelations about what truly matters in content creation. When I pressed record on episode one in 2018, I was obsessed with download numbers and convinced I'd hit one million downloads within my first year. Looking back from the perspective of 1,514 total episodes pr...

Send Krystal a Text Message. Ready to take your podcasting journey to the next level? In this episode, I unveil the core tools that shape my tech stack and streamline my content creation process. From tried-and-true platforms like Buzzsprout for podcast hosting to the innovative features of Riverside for recording, I share insights into the systems that work behind the scenes. Discover how tools like Creator Hooks Pro and Interact Quiz enhance audience engagement, turning casual listeners int...