Hosts: Cameron Bawden & Evan Richie
In this episode of The Premium Mindset, Cam and Evan pull back the curtain on the real challenges of scaling a service business, maximizing team output, and leading with intention. From internal conflicts about productivity to bold strategies for building sustainable growth, they drop insights every business owner should hear.
Whether you're running a small team or managing multiple franchises, this episode is a masterclass on ownership, leadership, and accountability.
Timestamps
00:00 - Why push people to their full potential?
01:32 - Introducing the ROI of time and employee bandwidth
04:45 - CSR output and shifting expectations
07:15 - The difference between being busy vs productive
09:50 - Inside Coconut: facing growth and profitability head-on
13:10 - Breaking down accounting overhead and margins
18:00 - The case for leaner finance and marketing teams
21:40 - How franchising complicates internal roles
24:30 - Cam's challenge to Evan: “What would YOU do differently?”
28:00 - Why some employees plateau—and how to elevate them
32:10 - Cam on testing productivity: hiring a driver to buy back hours
35:00 - Stop burning out creatives with single-brand focus
38:45 - Entrepreneurs must lead by example
41:00 - Systems, ROI, and scaling with intention
Key Takeaways
Set high standards, but back it with the right systems
Buy back your time to focus on what matters most
Elevate your team or you’re doing them a disservice
Know when to challenge, when to support, and when to pivot
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