Today I’m talking to Andrew Dings. Andrew is a physiotherapist, an educator, and the owner of Anatomy Physiotherapy Clinic. He founded Anatomy in 2019, and within the last 3 years, Anatomy has grown to 4 clinic locations in Ottawa, Canada. Today, Andrew is going to talk about his growth journey, his phenomenal marketing results, and why teaching is such an important part of his vision. He'll share how he got... 15% website conversion rate – that’s 5x the industry avera...
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Today I’m talking to Andrew Dings. Andrew is a physiotherapist, an educator, and the owner of Anatomy Physiotherapy Clinic. He founded Anatomy in 2019, and within the last 3 years, Anatomy has grown to 4 clinic locations in Ottawa, Canada. Today, Andrew is going to talk about his growth journey, his phenomenal marketing results, and why teaching is such an important part of his vision. He'll share how he got... 15% website conversion rate – that’s 5x the industry avera...
Today I’m talking to Andrew Dings. Andrew is a physiotherapist, an educator, and the owner of Anatomy Physiotherapy Clinic. He founded Anatomy in 2019, and within the last 3 years, Anatomy has grown to 4 clinic locations in Ottawa, Canada. Today, Andrew is going to talk about his growth journey, his phenomenal marketing results, and why teaching is such an important part of his vision. He'll share how he got... 15% website conversion rate – that’s 5x the industry avera...
Are you a physiotherapist who wants to BUILD your practice to a $10 Million business? Some of our clinics have done just that! One MAJOR tool you can use is Google Ads. But we get it -- the rules are different in the USA vs Canada. That's why today, we're interviewing Mahad: a former physiotherapist from Canada and a valuable member of our Google Ads PPC team. You'll learn... - How we run Google Ads for Canadian Physios -What keywords and campaigns are working right now - How to determi...
Today we’re talking to Jamey Schrier from Practice Freedom U. Jamey has helped hundreds of growth-minded practice owners achieve uncommon success without the burden of working excessively in the clinic. Today, we’re talking about something we don’t think about often: how are you going to exit your business? And how can you make your business attractive to future buyers – whether you plan to sell 1 year, 5, or 10 years from now. I sold my own PT practice back in 2010 and learned a ...
Happy National PT Awareness Month! It's great time to focus on improving patient satisfaction. Today, I'm delighted to talk to Heidi Jannenga, PT, DPT, ATC; Co-Founder & Chief Clinical Officer of WebPT! Heidi is going to share some actionable strategies on how clinic leaders can use DATA to create a better experience for patients – oh, and improve your finances along the way. You'll learn how to improve patient satisfaction in these 3 areas: Access and first impressions, ...
Today’s guest is Darryl Yardley—physiotherapist, business leader, and the Chief Operating Officer of Clinic Accelerator, where he supports over 400 clinic owners across North America. Over the past decade, Darryl has mentored hundreds of physios and chiros, helping them grow from new grads to star clinicians, clinic directors, and even partners. He’s hired hundreds of clinicians, built his own 7-figure practice, and taught business and practice management at four Canadian universi...
This week, we're playing the audio from Neil's recent LIVE workshop on Google & AI Search from September 2025. You'll learn... Patients now search online differently, and where to focus your efforts to get in front of them To create a massive online presence that puts your practice in front of more people who were not even aware of Physical TherapyTo optimize your Google Business and Apple Business Profile, to get your practice in the top 3 local map search boxAI, ChatGPT, and AEO ar...
You ever wish there were more POSITIVE voices in the PT industry? PT Owners who are optimistic about the future and focused on growing, not complaining? Well, I'm talking to one of those PTs today! In this episode, I interview Stephanie Telibasa, The Planning PT—a seasoned physical therapy business owner and PT business coach. As the owner of a thriving NYC practice that she runs remotely from Florida, Stephanie knows firsthand the power of SYSTEMS for scaling and simplifying oper...
Feeling stuck in your PT practice? You’re not alone. Many private practice owners hit a wall where growth stalls, stress rises, and freedom feels out of reach. But here’s the truth—you don’t have to stay stuck. In this episode, I talk to Jamey Schrier, PT of Practice Freedom U. We break down why this happens and exactly what to do about it. We’ll cover: Why growth stalls in areas like marketing, finances, team management, and even leadership—and how to spark momentum again.The role of leaders...
You don't have reimbursement issues. You have revenue issues. In this short podcast, I'll share why cost-cutting isn't going to get you to growth, and why MARKETING may be the strange solution to your reimbursement problems. I also share how Practice Promotions clients have stopped complaining about insurance & started building profitable services in their business. You in? Want to actually GROW your physical therapy practice? Practice Promotions has helped 1200+ PT clinic loc...
There's a lot of hype about using AI in your practice. But what are some REAL, practical ways to use AI to make your life easier in the clinic? In this episode, Neil talks with Rob Helton, Senior Vice President of Product at WebPT. They cover... Using AI for documentation - how voice to text can take your documentation from 1 hour to less than 10 minutesAI for billing (catch mistakes before you even submit!)AI tools for marketing, including email and social mediaThis is a really practical epi...
How did Practice Promotions client Steven Windwer grow Bay State Physical therapy from 1 location to 170? Learn all about it in this podcast episode! 🔥 Fill Your Schedules With Done-For-You PT Marketing Services! 🔥 Practice Promotions gives ambitious PT clinic owners ready-to-go marketing services. We work best with clinics that have 3 or more providers and make over $500,000 a year. Our main goal? To help you get more new patients and grow your clinic. Here’s what we’ll do for you… SEO &am...
The insurance system is rigged against small private practices -- so how can PTs still WIN at billing? In this episode, Neil talks with Practice Promotions customer, DPT, and successful entrepreneur Motaz Ebeido. They discuss how Motaz helps PTs improve their practice revenue by 25% by streamlining the billing process -- from using the right codes to collecting what's owed to you. You'll learn... How much $$ most PTs leave on the table The value of hiring a billing compan...
It's 2025 -- and patients don't just search on Google anymore. They search for help on ChatGPT. They look at AI summaries. They ask Siri who the best physical therapist near them is. In this podcast, Neil talks about the Practice Visibility Blueprint - the 5 pillars of search engine optimization that every PT Owner needs to know in 2025. These are all things we are ALREADY doing for our customers. 🔎 [PDF] Download the Practice Visibility Blueprint & follow along wi...
It's no secret that insurance reimbursements for PT have not kept up with inflation and salaries. So how can you continue to serve patients and help your bottom line? In this podcast, Neil interviews Tony Cere, CEO of Kinetix PT. Tony has brought in powerful cash-pay services like laser therapy, NeuFit, NutraMetrix, and wellness programs that get patients excited—and results. He's also been a Practice Promotions client since 2017. Just last year, cash-based services have brought in... $300K i...
What's the secret to a happy, functional, THRIVING PT clinic? How do you go from a clinic where the front desk doesn't look up when you come in...to a clinic that is buzzing with energy? It's all in how you LEAD. In this episode, Neil interviews Jennifer Raams, PT and former COO of Jaco Rehab in Hawaii. Jennifer helped turn a 60-person team into a thriving, high-performing organization -- AND was able to exit on her own terms. Today, she'll share how to create a clinic where people actu...
Ever looked at a Stretch Lab and thought, "Hey...I could do that!" Well...you're right! And it might be easier to start than you think. Today, Neil interviews Kevin Flaherty, PT, who recently opened Flaherty Flex alongside his Flaherty Physical Therapy. Why PTs should sell stretchingHow Flaherty Flex will pay for itself in 3 months with 1 trainer & 400 square feetWhy Kevin encourages patients & staff to create a "Wellness Budget"It's a SUPER practical episode; I know you'll...
PT Marketing Directors -- this episode is a MUST listen! Today, I interview Kayla George, the Chief Marketing Officer at JAG Physical Therapy, a 160+ location practice in New Jersey, New York, and Pennsylvania. Kayla has been with JAG since it was just a 1-location practice, and she has INVALUABLE advice on marketing, branding, and keeping up with digital trends. You'll learn... What small clinics can do to build their BRANDHow JAG markets with digital marketing AND on the ground...
Do you have a passion for teaching PT? Want to make money with that? Tony Maritato, PT has MILLIONS of views on YouTube and Facebook for videos on total knee replacement, medicare billing, and more. "If I help patients, I'm only going to help a handful. If I help therapists, those therapists will help hundreds or thousands of people." In this podcast, you'll learn... How & why Tony started his YouTube channelThe power of building your PERSONAL brandWhy Tony thinks we should record E...
🍻 This week, Neil is joined by Jimmy McKay from the PT Pintcast! This is a fun, casual chat where you're SURE to learn at least 1 valuable thing about being a PT clinic owner. Highlights... Whether or not Jimmy really drinks a pint whenever he recordsDon't be a Karen who complains about insurance reimbursements -- they're never going up. Accept it. Find out how to succeedFind your "Ikigai" -- what you like, what you're good at, and what the world needsHow therapists can sell without fee...
In this episode, Aaron LeBauer—one of the leading advocates for cash-based physical therapy—shares how and why he built a thriving practice outside the insurance model. Why Cash Pay? Insurance limits patient care. Aaron started his own clinic to deliver better outcomes with fewer constraints.First Step for Insurance-Based Clinics: Start by offering one cash-pay service. Test interest and build confidence.Must-Have Systems:Clear pricing & value messagingLead follow-up processesStrong pat...
Today I’m talking to Andrew Dings. Andrew is a physiotherapist, an educator, and the owner of Anatomy Physiotherapy Clinic. He founded Anatomy in 2019, and within the last 3 years, Anatomy has grown to 4 clinic locations in Ottawa, Canada. Today, Andrew is going to talk about his growth journey, his phenomenal marketing results, and why teaching is such an important part of his vision. He'll share how he got... 15% website conversion rate – that’s 5x the industry avera...