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The Pocus Unlocking Revenue Podcast
Pocus
58 episodes
5 days ago
Unlocking Revenue is a podcast from the team at Pocus that dives into the modern go-to-market strategies of your favorite software businesses. Each episode features experts sharing their best practices, frameworks, and advice on how to build a modern go-to-market engine. This podcast covers everything from building out the sales function, to using community as a growth channel, to launching effective onboarding strategies all with a product-led lens. Hear real world stories from experts at companies like Webflow, Retool, and Clearbit.
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Technology
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All content for The Pocus Unlocking Revenue Podcast is the property of Pocus and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Unlocking Revenue is a podcast from the team at Pocus that dives into the modern go-to-market strategies of your favorite software businesses. Each episode features experts sharing their best practices, frameworks, and advice on how to build a modern go-to-market engine. This podcast covers everything from building out the sales function, to using community as a growth channel, to launching effective onboarding strategies all with a product-led lens. Hear real world stories from experts at companies like Webflow, Retool, and Clearbit.
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Technology
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Kyle Asay: Building unstoppable sales teams
The Pocus Unlocking Revenue Podcast
28 minutes 50 seconds
4 months ago
Kyle Asay: Building unstoppable sales teams

Are your reps struggling in a tough market? AI promises massive efficiency gains, but most teams are drowning in tools without seeing real results.Kyle Asay, VP of Global Growth Sales at LaunchDarkly, increased his team's outbound pipeline by 142% while navigating the shifting GTM landscape. From his journey as an SDR at Qualtrics to scaling multiple high-performing teams, Kyle is sharing his insights on what actually works in modern sales.As a 5x President's Club qualifier and the founder of SalesIntroverts.com, Kyle knows firsthand how to coach both struggling and successful reps to reach their full potential. He shared candid insights about his own challenging start in sales and how those experiences shaped his approach to building unstoppable teams.Here's what we discussed:- Kyle's framework for identifying and developing 10x sellers in technical sales environments- The truth about AI in sales - where it's transforming results, where it's falling short, and how to prepare your team for the next 18 months of change- Real-world tactics for discovery, building compelling POVs, and running outbound campaigns that break through the noiseAbout KyleKyle Asay began his career in sales as an SDR at Qualtrics, where he qualified for five consecutive President’s Clubs as an AE, front-line leader, and second-line leader. After an incredible 8.5 years at Qualtrics, he was recruited to MongoDB, where he served as the RVP of North America Acquisition. After nearly two years of rebuilding and scaling the organization, Kyle joined LaunchDarkly as the VP of Global Growth Sales, where he increased outbound pipeline won by 67%. Kyle also founded and runs SalesIntroverts.com, where he coaches other sellers on frameworks for success.

The Pocus Unlocking Revenue Podcast
Unlocking Revenue is a podcast from the team at Pocus that dives into the modern go-to-market strategies of your favorite software businesses. Each episode features experts sharing their best practices, frameworks, and advice on how to build a modern go-to-market engine. This podcast covers everything from building out the sales function, to using community as a growth channel, to launching effective onboarding strategies all with a product-led lens. Hear real world stories from experts at companies like Webflow, Retool, and Clearbit.