The Plant Movement Podcast

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The Plant Movement Podcast

Hosted by: Willie Rodriguez, Produced by: Eddie Gonzalez

86 episodes

3 days ago

Send us a text On this inspiring episode of The Plant Movement Podcast, we sit down with Jacqueline Costa, founder of The Farmer’s Daughter, a luxury garden lifestyle brand redefining what it means to live beautifully, both indoors and out. Jacqueline comes from one of the most respected legacies in the Green Industry, her grandfather was the founder of Costa Farms, one of the largest horticultural growers in the world. Following in those footsteps, she has carved her own unique path, blendin...

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Entrepreneurship

Self-Improvement

All content for The Plant Movement Podcast is the property of Hosted by: Willie Rodriguez, Produced by: Eddie Gonzalez and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Send us a text On this inspiring episode of The Plant Movement Podcast, we sit down with Jacqueline Costa, founder of The Farmer’s Daughter, a luxury garden lifestyle brand redefining what it means to live beautifully, both indoors and out. Jacqueline comes from one of the most respected legacies in the Green Industry, her grandfather was the founder of Costa Farms, one of the largest horticultural growers in the world. Following in those footsteps, she has carved her own unique path, blendin...

Show more...

Entrepreneurship

Self-Improvement

Episodes (20/86)

The Plant Movement Podcast

The Farmers Daughter | How Jacqueline Costa Turned Fashion and Foliage Into a Luxury Garden Lifestyle

Send us a text On this inspiring episode of The Plant Movement Podcast, we sit down with Jacqueline Costa, founder of The Farmer’s Daughter, a luxury garden lifestyle brand redefining what it means to live beautifully, both indoors and out. Jacqueline comes from one of the most respected legacies in the Green Industry, her grandfather was the founder of Costa Farms, one of the largest horticultural growers in the world. Following in those footsteps, she has carved her own unique path, blendin...

5 days ago

1 hour 2 minutes

The Plant Movement Podcast

Propagation Diaries | Reinventing Houseplant Accessories with Ara Flink

Send us a text On this episode of The Plant Movement Podcast, host Willie Rodriguez sits down with Ara Flink, founder of Propagation Diaries, to explore the fast-growing world of houseplants, creativity, and innovation in plant care. Based in Atlanta, Georgia, Ara has built a thriving business around one key idea, houseplants deserve accessories that are as beautiful and functional as the plants themselves. Originally from Costa Rica, Ara’s journey took an unexpected turn from medical school...

2 weeks ago

40 minutes

The Plant Movement Podcast

Alex Barth’s Journey with Troy’s Tropics | Relationships Over Competition

Send us a text On this episode of The Plant Movement Podcast, we welcome Alex Barth of Troy’s Tropics Inc., based in Sarasota, Florida. Alex made the five-hour drive to join us in person and share his story of growth, adaptation, and resilience in the Green Industry. Alex grew up surrounded by plants thanks to his father, a terrestrial biologist focused on wetlands and conservation. That early exposure shaped his passion for horticulture and led him from planting trees as a child to launching...

1 month ago

1 hour 1 minute

The Plant Movement Podcast

Answering the Call with Alberti Ortiz: Faith, Leadership & The Landscape Leadership Summit 2025

Send us a text On this powerful return episode, we welcome back Alberti Ortiz of Boca Landscape Designs, who joins us fresh off the Landscape Leadership Summit 2025, his first-ever seminar that almost didn’t happen. With transparency, courage, and faith, Alberti shares how he overcame doubt, fear, and countless obstacles to create an event that impacted nearly 100 people in the Green Industry. From late nights sending emails to bartering for a venue, Alberti’s story is a raw reminder that fai...

1 month ago

1 hour 3 minutes

The Plant Movement Podcast

Howard & Sons Farms | Starting a Nursery from Scratch with Keith Crouse

Send us a text Have you ever thought about starting your own nursery but weren’t sure where to begin? In this episode of The Plant Movement Podcast, host Willie Rodriguez talks with Keith Crouse, a 23-year-old firefighter from the Keys who decided to take the leap and start a nursery in Homestead, FL. Keith didn’t grow up with a nursery, he built one from the ground up on his days off. From buying the wrong materials, struggling with irrigation, and even laying down the wrong cloth in his gr...

2 months ago

1 hour 37 minutes

The Plant Movement Podcast

Buzzkill | Pest Control, Integrity, and Building a Business that Lasts with Richard Mancias

Send us a text The Plant Movement Podcast is back in a brand-new studio for a milestone Episode 80, featuring a powerful conversation with Richard Mancias, owner of Buzzkill Pest Control & Fertilization. With over 15 years of experience specializing in outdoor pest control for lawns and ornamentals, Richard shares his journey from starting out at a landscape company in the mid-2000s to building his own business based on honesty, service, and results. Richard takes us back to the days when...

2 months ago

55 minutes

The Plant Movement Podcast

Belmontscapes | The Reality of Immigration and Labor Challenges with Saul Belmontes

Send us a text On this heartfelt episode of The Plant Movement Podcast, we sit down with Saul Belmontes, the owner of Belmontscapes, a local lawn maintenance and landscaping company in South Florida. Saul’s story is one of faith, sacrifice, and resilience, a journey that began in his father’s nursery and grew into a thriving landscaping business built with determination and heart. Saul opens up about his second-generation Mexican American roots, growing up working alongside his family, and ho...

3 months ago

40 minutes

The Plant Movement Podcast

Chemical Containers | Building Legacy, Faith & Innovation with Sid Sutton

Send us a text On this episode of The Plant Movement Podcast, we dive deep into the story behind one of the most trusted names in ag equipment, Chemical Containers, Inc. Meet Sid, the national sales rep with over 20 years of hands-on experience, who’s been part of the company since he was just 15. More than just a business, Chemical Containers is a faith-driven, family-operated company that’s been serving the industry for nearly 40 years. We explore everything from the company’s humble begin...

3 months ago

51 minutes

The Plant Movement Podcast

Elighting: Lighting the Way | How Ariel Rodriguez Built a Lighting Empire from the Ground Up

Send us a text On this illuminating episode of The Plant Movement Podcast, we shine a spotlight on Ariel Rodriguez, the founder of Elighting and Worldwide Distributors, a true industry pioneer in outdoor and landscape lighting. From cold calls at 17 to designing custom lighting systems for luxury estates and commercial properties, Ariel shares his journey, insights, and battle-tested strategies for thriving in a rapidly evolving industry. On this episode, we cover: - Ariel’s early days in tel...

4 months ago

31 minutes

The Plant Movement Podcast

Boca Landscape Designs | Faith Over Fear: How Alberti Ortiz Rebuilt His Life Through Landscaping

Send us a text On this powerful and transparent episode, host Willie Rodriguez sits down with Alberti Ortiz, founder of Boca Landscape Designs, to explore how landscaping became more than just a business — it became a calling. From mowing lawns at age 13 for $4 an hour to becoming a creative visionary in landscape design, Alberti’s story is one of faith, surrender, and transformation. Willie, who has been following Alberti’s journey on Instagram, dives deep into how Alberti overcame limiting...

4 months ago

1 hour 7 minutes

The Plant Movement Podcast

KEYSCAPE LANDSCAPE AND DESIGN | A 25 YEAR OLD ON THE RISE WITH HIS LANDSCAPING COMPANY : EFRAIN SANTOS

Send us a text On this Episode of The Plant Movement Podcast, host Willie Rodriguez welcomes Efrain Santos, the 25-year-old founder of Keyscape Landscape and Design, whose journey from job site translator to high-end landscape contractor is nothing short of inspiring. Starting at just 16, Efrain was managing his uncle’s landscape job sites and learning pricing, sourcing, and client communication firsthand. After gaining turf experience with Hellas in Texas including work on SoFi Stadium—Efrai...

5 months ago

29 minutes

The Plant Movement Podcast

TRMG | Building a Legacy with Insurance in the Green Industry - An Interview with Mr. Bob

Send us a text On this insightful episode of The Plant Movement Podcast, we sit down with Mr. Bob, a pioneering entrepreneur who built his career selling workers' compensation insurance to the largest nurseries in Miami-Dade County. Discover how Bob identified a gap in the market and filled it with dedication, expertise, and an unwavering commitment to service. Bob shares his incredible journey from his early days working for a State Farm agent during his summers as a teenager to founding hi...

5 months ago

53 minutes

The Plant Movement Podcast

Emprise Agriware | Unlocking Growth Through ERP Solutions for the Green Industry

Send us a text On this episode of The Plant Movement Podcast, we dive into the world of software and systems that are transforming horticulture businesses across the globe. Host Willie Rodriguez sits down with Joshua and Garrett Walsh from Emprise Agriware, a full-service ERP (Enterprise Resource Planning) solution built specifically for the horticulture industry. We explore how Agriware, built on Microsoft’s Business Central platform, empowers growers and nurseries by providing tools for inv...

6 months ago

42 minutes

The Plant Movement Podcast

We’re Back! Faith, Focus & Full Throttle in the Green Industry

Send us a text After a much-needed break, your host Willie Rodriguez and co-host Eddie Gonzalez are back in the studio and ready to plant new seeds of wisdom for the Green Industry! It’s been a minute since the powerful Martha Vegas immigration episode, and in this return, we dive deep into why every episode must bring real value to listeners—especially those new to the game. In this raw and motivational comeback episode, Willie shares what’s been happening behind the scenes—from family prior...

6 months ago

27 minutes

The Plant Movement Podcast

Immigration (Spanish) - Addressing Fears and Seeking Solutions with Martha Vega NCS

Send us a text On this Episode of The Plant Movement Podcast, we welcome back Martha Vega from National Community Service to discuss one of the most pressing issues affecting the agricultural industry: immigration. A Look at Immigration Policies and Realities: Martha Vega, who previously appeared on Episode 35, provides her expert insights on the current immigration landscape. She explains that while Donald Trump's administration has made immigration policies more visible, they are not fundam...

8 months ago

45 minutes

The Plant Movement Podcast

JUNGLE SOFLO | Landscape Designs Made Easy with Peter Dunbar

Send us a text On this episode of The Plant Movement Podcast, host Willie Rodriguez sits down with Peter, the creative mind and owner of Jungle SoFlo, a young and dynamic landscape designer specializing in commercial and residential projects. From humble beginnings to designing stunning tropical landscapes, Peter’s journey is as inspiring as his creations. Peter’s Story Starting with a degree in hospitality management, Peter’s passion for plants was first sparked at Prospect Park’s botanical ...

9 months ago

40 minutes

The Plant Movement Podcast

Top Things We Will Not Be Doing in 2025 as a Wholesale Plant Nursery

Send us a text As 2024 comes to a close, your host Willie Rodriguez and producer Eddie Gonzalez look back on an incredible year for the Green Industry and The Plant Movement Podcast. In this reflective episode, we explore the top lessons learned and the habits we’re leaving behind in 2024. From no longer being disorganized with inventory to ensuring actions speak louder than words, Willie and Eddie dive into transformative practices for the new year. They discuss the importance of valuing yo...

10 months ago

44 minutes

The Plant Movement Podcast

University of Florida’s TREC | Controlling Ornamental Pests with Dr. Alexandra Revynthi

Send us a text On this episode of The Plant Movement Podcast, we welcome Dr. Alexandra Revynthi, Assistant Professor at the University of Florida’s Tropical Research and Education Center (TREC). Dr. Revynthi, a remarkable polyglot fluent in Greek, English, Spanish, Dutch, and German, shares her expertise in entomology and nematology, focusing on pests that impact ornamental plants. Key topics include: - Current pest challenges in the ornamental plant industry. Insights into her work at TREC,...

11 months ago

53 minutes

The Plant Movement Podcast

Defender Landscaping | Finding Purpose Beyond Profit with Rolando

Send us a text On this episode of The Plant Movement Podcast, we welcome back Rolly, owner of Defender Landscaping and return guest from Episode 6. Over the past four years, Rolly has transformed his business from a maintenance-focused operation into a thriving enterprise that grew three to four times in just two years. But with success came challenges, prompting a journey of personal and professional discovery. Rolly shares his battles with stress, anxiety, and the emptiness of chasing finan...

11 months ago

1 hour 15 minutes

The Plant Movement Podcast

PlantFinder | Advertising for the Green Industry with Leigh Judy

Send us a text On this episode of The Plant Movement Podcast, we sit down with Leigh Judy, Chief Operating Officer (COO) and VP of Sales & Marketing at Betrock Information Systems, Inc., to delve into the fascinating history and evolution of the PlantFinder magazine. Originally launched in 1975 by a visionary group of South Florida nurserymen, and later edited by Irv Betrock, this small trade publication grew alongside the booming nursery industry of the 1970s. Leigh shares insights on ho...

1 year ago

39 minutes