In this episode of The Outreach Podcast by Drippi AI, host Alex Peñuñuri tackles a key challenge: how to identify the right filters for targeting B2B leads on Twitter. Whether you’re aiming at B2B SaaS companies, agencies, or another specialized niche, Alex shares a proven approach to pinpoint the right decision-makers and ensure your outreach efforts land with maximum impact.

Key Topics Covered:

• Defining Your ICP: Understand why a clear Ideal Customer Profile is essential before applying any filters.
• Selecting Lead Sources: Learn how to identify authority figures and industry influencers that your target audience follows.
• Using Relevant Keywords & Criteria: Discover how to analyze your dream clients’ profiles for bio keywords, follower counts, and recent activity to refine your filters.
• Enriching Your Data with AI: Explore how tools like Clay, combined with Drippi’s exported data, can verify that each lead truly fits your B2B criteria.

By the end of this episode, you’ll know exactly how to set up filtering strategies that deliver high-quality leads, saving you time and improving your outreach results.