In this episode of the Online Tutor Business Podcast, Joanne Kaminski dives into the next big shift in online visibility for tutors: Generative Engine Optimization (GEO)—what it is, why it matters, and how to use it to get found by tools like ChatGPT, Gemini, Claude, and Perplexity.
You’ll learn:
Why SEO alone isn't enough anymore
What GEO is (and how it’s changing the game)
Why being quoted by AI is more important than being clicked
How to turn your website and LinkedIn into AI-friendly authority hubs
The two biggest myths about AI and tutors (spoiler: no, AI isn’t replacing you)
Why writing content that answers real questions is your best strategy
Joanne shares personal stories, real-world examples (including a student success story and a viral video win from a fellow tutor), and a practical framework to start using right away—even if you're not "techy."
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