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The No Normal Show by BPD
BPD
274 episodes
4 days ago
As a bold, future-forward podcast for healthcare marketers who refuse to settle for how things have always been, The No Normal Show explores what’s new, next, and needed in healthcare marketing—from innovation and AI to the marketing truths shaping healthcare’s future. The status quo ends here.
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Marketing
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Health & Fitness,
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News Commentary
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All content for The No Normal Show by BPD is the property of BPD and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
As a bold, future-forward podcast for healthcare marketers who refuse to settle for how things have always been, The No Normal Show explores what’s new, next, and needed in healthcare marketing—from innovation and AI to the marketing truths shaping healthcare’s future. The status quo ends here.
Show more...
Marketing
Business,
News,
Health & Fitness,
Medicine,
News Commentary
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Rating Real AI Innovation with Einstein Thinking
The No Normal Show by BPD
39 minutes 22 seconds
4 weeks ago
Rating Real AI Innovation with Einstein Thinking

n this episode of The No Normal Show, Stephanie Wierwille and Chris Bevelo react to Harvard Business Review’s viral claim that AI is “destroying productivity,” and challenge marketers to aim higher. They also rate real-world brand use cases of AI work from Nike, Delta and others, on their "Einstein-O-Meter " to separate the groundbreaking from the basic. Along the way, they breakdown Peloton’s latest move into healthcare, and how bots were the real driving force of the outrage over Cracker Barrel’s logo. Tune in now.

The blog discussed in this episode, The Einstein Divide, is available on our website. Be on the lookout for our official report, coming out soon.


Subscribe to The No Normal Rewind, our newsletter featuring a mashup of the best ideas, sharpest takes, and most rewind-worthy moments from our podcast — right here.

The No Normal Show by BPD
As a bold, future-forward podcast for healthcare marketers who refuse to settle for how things have always been, The No Normal Show explores what’s new, next, and needed in healthcare marketing—from innovation and AI to the marketing truths shaping healthcare’s future. The status quo ends here.