We’re Scaling Jefferson Fisher’s Business To $10M (Here’s How)

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The Nathan Barry Show

Nathan Barry

102 episodes

1 day ago

As the CEO of Kit, Nathan Barry has a front row seat to what’s working in the most successful creator businesses. On The Nathan Barry Show, he interviews top creators and dives into the inner workings of their businesses in his live coaching sessions. You get unique insight into how creator businesses work and what you can do to increase results in your own business. One of the things Nathan is passionate about is helping you create leverage. Creator Flywheels let you create many copies of yourself so you don’t get bogged down with the little things in your business. Flywheels will help you reach a place where you can focus on revenue instead of busywork. Tune in weekly for new episodes with ideas and tips for growing your business. You’ll hear discussions around building an audience, earning a living as a creator, and Nathan’s insights on scaling a software company to $100M. Learn how to get more results with less effort and: Grow faster over time. Work less hard over time. Make more money over time.

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Entrepreneurship

Business,

Marketing

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We’re Scaling Jefferson Fisher’s Business To $10M (Here’s How) | 086

The Nathan Barry Show

1 hour 17 minutes

3 months ago

We’re Scaling Jefferson Fisher’s Business To $10M (Here’s How) | 086

In this episode, I sit down with Jefferson Fisher—trial lawyer, bestselling author, and communication expert with over 12 million followers—to map out a clear, balanced path to $10 million a year in revenue.

We dive into Jefferson’s wide range of business assets including his podcast, newsletter, book, speaking, AI product, and fast-growing membership.

Then we break down exactly what to prioritize, how to build the right team, and what he needs to stop doing to scale without burning out.

Whether you’re a fast-growing creator or a business owner looking for leverage and balance, this is a blueprint.

Timestamps:
00:00 Introduction
01:08 Jefferson’s growth from zero to 6M Instagram followers
03:22 Mapping all his revenue channels
06:08 His speaking fees, membership size, and podcast numbers
09:28 Balancing business growth with family time
13:24 The hidden cost of daily content creation
18:25 How batching could change Jefferson’s life
22:32 The power of speaking as leverage
25:31 Planning for $10M while staying present at home
30:34 The surprising value of Jefferson’s DMs
36:04 Why the membership is the biggest opportunity
42:17 Automating conversions with his newsletter
47:44 Building a team to scale
53:19 The role Jefferson should hire next
57:08 Balancing brand vision with freedom
01:04:11 Why we’re pausing the course idea (for now)
01:11:03 Wrapping with Jefferson’s biggest takeaways

If you enjoyed this episode, please like and subscribe, share it with your friends, and leave a review. I read every single one.

Learn more about the podcast: https://nathanbarry.com/show

Follow Nathan:
Instagram: https://www.instagram.com/nathanbarry
LinkedIn: https://www.linkedin.com/in/nathanbarry
X: https://twitter.com/nathanbarry
YouTube: https://www.youtube.com/@thenathanbarryshow
Website: https://nathanbarry.com

Follow Jefferson:
Website: https://www.jeffersonfisher.com
Instagram: https://www.instagram.com/jefferson_fisher
X: https://twitter.com/jefferson_fishr
YouTube: https://www.youtube.com/@jeffersonfisher
The Next Conversation (book): https://www.jeffersonfisher.com/book

Featured in this episode:
The Next Conversation (book): https://www.thenextconversation.com
Jefferson Fisher: https://www.jeffersonfisher.com
Jefferson’s Instagram: https://www.instagram.com/jefferson_fisher
Civility (his company): https://www.jeffersonfisher.com
Kit: https://www.kit.com