Stop Setting Goals! Do This Instead | Anne-Laure Le Cunff

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The Nathan Barry Show

Nathan Barry

102 episodes

22 hours ago

As the CEO of Kit, Nathan Barry has a front row seat to what’s working in the most successful creator businesses. On The Nathan Barry Show, he interviews top creators and dives into the inner workings of their businesses in his live coaching sessions. You get unique insight into how creator businesses work and what you can do to increase results in your own business. One of the things Nathan is passionate about is helping you create leverage. Creator Flywheels let you create many copies of yourself so you don’t get bogged down with the little things in your business. Flywheels will help you reach a place where you can focus on revenue instead of busywork. Tune in weekly for new episodes with ideas and tips for growing your business. You’ll hear discussions around building an audience, earning a living as a creator, and Nathan’s insights on scaling a software company to $100M. Learn how to get more results with less effort and: Grow faster over time. Work less hard over time. Make more money over time.

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Entrepreneurship

Business,

Marketing

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Stop Setting Goals! Do This Instead | Anne-Laure Le Cunff | 084

The Nathan Barry Show

1 hour 2 minutes

4 months ago

Stop Setting Goals! Do This Instead | Anne-Laure Le Cunff | 084

In this episode, I sit down with Anne-Laure Le Cunff, neuroscientist, creator, and author of Tiny Experiments, to explore how mindful productivity and scientific thinking can unlock calm, sustainable growth.

We talk about how Anne-Laure built a $250K business while finishing her PhD, her process for designing mental health systems, and why most creators burn out by obsessing over goals.

She shares how tiny experiments, not big plans, led to her success—and why every creator should learn to reflect, quit intentionally, and listen to stress as a signal.

If you want to grow without burning out, this is a masterclass.

Timestamps:
00:00 Introduction
01:12 Why tiny experiments beat big goals
03:15 Action vs reflection for creator growth
06:05 Quitting YouTube—and why it was the right choice
10:16 Helping your team feel safe to fail
14:07 Designing your own experiment formula
19:13 Breaking the cycle of goal obsession
22:42 The “maximize brain” and how to avoid it
32:22 How Anne-Laure earned $250K working part time
38:00 The business flywheel hidden inside her $49 community
46:57 Building systems for mental health
53:20 Good stress vs bad stress
58:00 Her simple content repurposing system
01:00:49 Final advice for goal-setters

If you enjoyed this episode, please like and subscribe, share it with your friends, and leave a review. I read every single one.

Learn more about the podcast: https://nathanbarry.com/show

Follow Nathan:
Instagram: https://www.instagram.com/nathanbarry
LinkedIn: https://www.linkedin.com/in/nathanbarry
X: https://twitter.com/nathanbarry
YouTube: https://www.youtube.com/@thenathanbarryshow
Website: https://nathanbarry.com

Follow Anne-Laure:
Website: https://www.nesslabs.com
Instagram: https://www.instagram.com/neuranne
X: https://x.com/neuranne
YouTube: https://www.youtube.com/@neuranne

Featured in this episode:
Tiny Experiments (book): https://nesslabs.com/book
Ness Labs: https://www.nestlabs.com
Kit: https://www.kit.com