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The Monday Morning Marketing
Esther and Melanie
305 episodes
6 days ago
Helping small businesses understand more about marketing and how it works so they can grow their businesses. Each Monday morning, Esther and Melanie share their tips and advice so you can improve your marketing efforts. They also bring on guests with specific niche knowledge so you know who to turn to when you need them. Subscribe so you never miss an episode. **Winner of Digital Women Podcast of the Year 2023**
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Marketing
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All content for The Monday Morning Marketing is the property of Esther and Melanie and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Helping small businesses understand more about marketing and how it works so they can grow their businesses. Each Monday morning, Esther and Melanie share their tips and advice so you can improve your marketing efforts. They also bring on guests with specific niche knowledge so you know who to turn to when you need them. Subscribe so you never miss an episode. **Winner of Digital Women Podcast of the Year 2023**
Show more...
Marketing
Business
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Episode 305 - WIIFM (What's In It For Me)
The Monday Morning Marketing
17 minutes 56 seconds
2 weeks ago
Episode 305 - WIIFM (What's In It For Me)

Before posting content or advertising your products and services think about WIIFM, or rather WIIFMA (What's In It For My Audience). In this episode Esther and Melanie discuss different ideas on how to make it more valuable for your customers without you spending a lot of money.

The Monday Morning Marketing
Helping small businesses understand more about marketing and how it works so they can grow their businesses. Each Monday morning, Esther and Melanie share their tips and advice so you can improve your marketing efforts. They also bring on guests with specific niche knowledge so you know who to turn to when you need them. Subscribe so you never miss an episode. **Winner of Digital Women Podcast of the Year 2023**