In this episode I review 5 highly effective marketing concepts that feel a lot less icky with a little mindset work including an example of how a little positive pressure can be helpful to a potential patient/consumerthe micropractice feature that is marketing goldways you can make potential patients feel more confident/comfortable with their decision to jointhe argument for unapologetically tooting your own horn Influence by Robert Cialdini: https://a.co/d/3JjCkRv If you're enjoying this po...
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In this episode I review 5 highly effective marketing concepts that feel a lot less icky with a little mindset work including an example of how a little positive pressure can be helpful to a potential patient/consumerthe micropractice feature that is marketing goldways you can make potential patients feel more confident/comfortable with their decision to jointhe argument for unapologetically tooting your own horn Influence by Robert Cialdini: https://a.co/d/3JjCkRv If you're enjoying this po...
Micropractice Mama 1:1 w/ Dr. Shayne Taylor of Blue Canyon Primary Care (Northampton, MA)
The Micropractice Mama Podcast
58 minutes
3 months ago
Micropractice Mama 1:1 w/ Dr. Shayne Taylor of Blue Canyon Primary Care (Northampton, MA)
In this episode I chat with Dr. Taylor about her journey to direct care micropractice including, how and why she moved from academic medicine to traditional concierge to DPChow she started her practice with over 60 patients pre-enrolledthe biggest reservations she had about starting a practice and how she overcame themthe resources that finally made her go "all in"what a week in her life looks like now 8 months after opening with 100+ patientsShayne's Email: s.taylor@bluecanyonprimarycare.com...
The Micropractice Mama Podcast
In this episode I review 5 highly effective marketing concepts that feel a lot less icky with a little mindset work including an example of how a little positive pressure can be helpful to a potential patient/consumerthe micropractice feature that is marketing goldways you can make potential patients feel more confident/comfortable with their decision to jointhe argument for unapologetically tooting your own horn Influence by Robert Cialdini: https://a.co/d/3JjCkRv If you're enjoying this po...