In this episode I review 5 highly effective marketing concepts that feel a lot less icky with a little mindset work including an example of how a little positive pressure can be helpful to a potential patient/consumerthe micropractice feature that is marketing goldways you can make potential patients feel more confident/comfortable with their decision to jointhe argument for unapologetically tooting your own horn Influence by Robert Cialdini: https://a.co/d/3JjCkRv If you're enjoying this po...
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In this episode I review 5 highly effective marketing concepts that feel a lot less icky with a little mindset work including an example of how a little positive pressure can be helpful to a potential patient/consumerthe micropractice feature that is marketing goldways you can make potential patients feel more confident/comfortable with their decision to jointhe argument for unapologetically tooting your own horn Influence by Robert Cialdini: https://a.co/d/3JjCkRv If you're enjoying this po...
In this episode I discuss several ideas and “facts” that we as physicians often believe to be self-evidence truths but are in fact, lies, including The “industry standard” that nobody likes that is not based on evidenceThe lie your employer is likely telling you about your compensationThe lie insurance companies perpetuate to patients and doctorsThe lie that academic training often instills in usThe lie that I have the hardest time letting go of and that likely does the most damage long-termD...
The Micropractice Mama Podcast
In this episode I review 5 highly effective marketing concepts that feel a lot less icky with a little mindset work including an example of how a little positive pressure can be helpful to a potential patient/consumerthe micropractice feature that is marketing goldways you can make potential patients feel more confident/comfortable with their decision to jointhe argument for unapologetically tooting your own horn Influence by Robert Cialdini: https://a.co/d/3JjCkRv If you're enjoying this po...
