Your team knows your product inside and out. But when prospects land on your site or read your pitch, they don't get it. That gap between what you know and what customers understand is costing you conversions.
The Message-Market Fit Podcast helps B2B SaaS leaders close that gap. Hosted by Chris Silvestri, founder and conversion copywriter at Conversion Alchemy, each episode delivers actionable insights on creating messaging that actually resonates and converts—no jargon, no fluff.
Through two distinct formats, Chris unpacks real-world messaging wins and specialized tactics. Messaging Breakdowns (20-30 min) dissect specific copy or website messaging that worked—walking through the process, decisions, and results to extract practical lessons. Shop Talk Sessions (30-40 min) go deep on specialized topics in messaging strategy, customer psychology, and conversion tactics with concrete takeaways.
If you're a marketing leader, founder, or growth specialist at a B2B SaaS company, you'll get frameworks and insights to understand your customers better and communicate your value more clearly. Hit subscribe and bridge the gap between what you build and what buyers understand.
All content for The Message-Market Fit Podcast is the property of Chris Silvestri and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Your team knows your product inside and out. But when prospects land on your site or read your pitch, they don't get it. That gap between what you know and what customers understand is costing you conversions.
The Message-Market Fit Podcast helps B2B SaaS leaders close that gap. Hosted by Chris Silvestri, founder and conversion copywriter at Conversion Alchemy, each episode delivers actionable insights on creating messaging that actually resonates and converts—no jargon, no fluff.
Through two distinct formats, Chris unpacks real-world messaging wins and specialized tactics. Messaging Breakdowns (20-30 min) dissect specific copy or website messaging that worked—walking through the process, decisions, and results to extract practical lessons. Shop Talk Sessions (30-40 min) go deep on specialized topics in messaging strategy, customer psychology, and conversion tactics with concrete takeaways.
If you're a marketing leader, founder, or growth specialist at a B2B SaaS company, you'll get frameworks and insights to understand your customers better and communicate your value more clearly. Hit subscribe and bridge the gap between what you build and what buyers understand.
#024 - Gab Bujold - Why Product Marketers Are Not Marketers
The Message-Market Fit Podcast
49 minutes 43 seconds
1 year ago
#024 - Gab Bujold - Why Product Marketers Are Not Marketers
In this episode, we dive deep into the world of B2B messaging and product marketing with Gab Bujold, a B2B messaging strategist and co-host of the "We're Not Marketers" podcast. Gab shares his unique perspective on why product marketers are not marketers and how this mindset shift can lead to more impactful work.
The Message-Market Fit Podcast
Your team knows your product inside and out. But when prospects land on your site or read your pitch, they don't get it. That gap between what you know and what customers understand is costing you conversions.
The Message-Market Fit Podcast helps B2B SaaS leaders close that gap. Hosted by Chris Silvestri, founder and conversion copywriter at Conversion Alchemy, each episode delivers actionable insights on creating messaging that actually resonates and converts—no jargon, no fluff.
Through two distinct formats, Chris unpacks real-world messaging wins and specialized tactics. Messaging Breakdowns (20-30 min) dissect specific copy or website messaging that worked—walking through the process, decisions, and results to extract practical lessons. Shop Talk Sessions (30-40 min) go deep on specialized topics in messaging strategy, customer psychology, and conversion tactics with concrete takeaways.
If you're a marketing leader, founder, or growth specialist at a B2B SaaS company, you'll get frameworks and insights to understand your customers better and communicate your value more clearly. Hit subscribe and bridge the gap between what you build and what buyers understand.
